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Strategisches Management und Geschäftspolit
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eBay-Artikelnr.:133498408152
Artikelmerkmale
- Artikelzustand
- Genre
- Management
- Topic
- Management
- ISBN
- 9780133126143
Über dieses Produkt
Product Identifiers
Publisher
Pearson Education
ISBN-10
0133126145
ISBN-13
9780133126143
eBay Product ID (ePID)
201633560
Product Key Features
Number of Pages
832 Pages
Publication Name
Strategic Management and Business Policy : Globalization, Innovation and Sustainablility
Language
English
Subject
Strategic Planning
Publication Year
2014
Type
Textbook
Subject Area
Business & Economics
Format
Hardcover
Dimensions
Item Height
1.7 in
Item Weight
74.4 Oz
Item Length
10.3 in
Item Width
8.3 in
Additional Product Features
Edition Number
14
Intended Audience
College Audience
Dewey Edition
23
Dewey Decimal
658.4012
Table Of Content
PART 1 Introduction to Strategic Management and Business Policy CHAPTER 1 Basic Concepts of Strategic Management CHAPTER 2 Corporate Governance 42 CHAPTER 3 Social Responsibility and Ethics in Strategic Management 70 PART 2 Scanning the Environment 93 CHAPTER 4 Environmental Scanning and Industry Analysis 94 CHAPTER 5 Internal Scanning: Organizational Analysis 136 PART 3 Strategy Formulation 173 CHAPTER 6 Strategy Formulation: Situation Analysis and Business Strategy 174 CHAPTER 7 Strategy Formulation: Corporate Strategy 204 CHAPTER 8 Strategy Formulation: Functional Strategy and Strategic Choice 236 PART 4 Strategy Implementation and Control 269 CHAPTER 9 Strategy Implementation: Organizing for Action 270 CHAPTER 10 Strategy Implementation: Staffing and Directing 300 CHAPTER 11 Evaluation and Control 328 PART 5 Introduction to Case Analysis 363 CHAPTER 12 Suggestions for Case Analysis 364 PART 6 Cases in Strategic Management 1-1
Synopsis
A class-tested approach to Strategy for Strategic Management and Business Policy courses Wheelen and Hunger's class-tested approach to teaching Strategy is brought into sharper focus with a new emphasis on globalization, innovation, and sustainability . This text equips students with the strategic concepts they will need to know as they face the issues that all organizations must build upon to push their businesses forward. For the first time in 30 years, the 14th edition has added two new authors to the text. Alan Hoffman, a major contributor to the 13th edition, is a former textbook author and world-renowned author of strategy business cases, and Chuck Bamford, who was a student of Tom Wheelen and David Hunger back in 1980 at the University of Virginia (McIntire School of Commerce), has authored four other textbooks. They join J. David Hunger and bring a fresh perspective to this extraordinarily well-researched and practically crafted text. MyManagementLab for Strategic Management and Business Policy is a total learning package. MyManagementLab is an online homework, tutorial, and assessment program that truly engages students in learning. It helps students better prepare for class, quizzes, and exams--resulting in better performance in the course--and provides educators a dynamic set of tools for gauging individual and class progress. This program will provide a better teaching and learning experience--for you and your students. Here's how: Improve Results with MyManagementLab: MyManagementLab delivers proven results in helping students succeed and provides engaging experiences that personalize learning. Focus on Globalization, Innovation, and Sustainability: These three strategic issues comprise the cornerstone that all organizations must build upon to push their businesses forward Help Students Apply Concepts to Real-Life Scenarios: A Strategic Management Model provides structure for content and case analysis. Note: You are purchasing a standalone product; MyManagementLab does not come packaged with this content. If you would like to purchase both the physical text and MyManagementLab search for ISBN-10: 0133254186/ISBN-13: 9780133254181. That package includes ISBN-10: 0133126145/ISBN-13: 9780133126143 and ISBN-10: 0133123685/ISBN-13: 9780133123685. MyManagementLab is not a self-paced technology and should only be purchased when required by an instructor., A class-tested approach to Strategy for Strategic Management and Business Policy courses ¿ Wheelen and Hunger's class-tested approach to teaching Strategy is brought into sharper focus with a new emphasis on globalization, innovation, and sustainability . This text equips students with the strategic concepts they will need to know as they face the issues that all organizations must build upon to push their businesses forward. ¿ For the first time in 30 years, the 14th edition has added two new authors to the text. Alan Hoffman, a major contributor to the 13th edition, is a former textbook author and world-renowned author of strategy business cases, and Chuck Bamford, who was a student of Tom Wheelen and David Hunger back in 1980 at the University of Virginia (McIntire School of Commerce), has authored four other textbooks. They join J. David Hunger and bring a fresh perspective to this extraordinarily well-researched and practically crafted text. ¿ MyManagementLab for Strategic Management and Business Policy is a total learning package. MyManagementLab is an online homework, tutorial, and assessment program that truly engages students in learning. It helps students better prepare for class, quizzes, and exams--resulting in better performance in the course--and provides educators a dynamic set of tools for gauging individual and class progress. ¿ This program will provide a better teaching and learning experience--for you and your students. Here's how: Improve Results with MyManagementLab: MyManagementLab delivers proven results in helping students succeed and provides engaging experiences that personalize learning. Focus on Globalization, Innovation, and Sustainability: These three strategic issues comprise the cornerstone that all organizations must build upon to push their businesses forward Help Students Apply Concepts to Real-Life Scenarios: A Strategic Management Model provides structure for content and case analysis. ¿ Note: You are purchasing a standalone product; MyManagementLab does not come packaged with this content. If you would like to purchase both the physical text and MyManagementLab search for ISBN-10: 0133254186/ISBN-13: 9780133254181. That package includes ISBN-10: 0133126145/ISBN-13: 9780133126143 and ISBN-10: 0133123685/ISBN-13: 9780133123685. ¿ MyManagementLab is not a self-paced technology and should only be purchased when required by an instructor.
LC Classification Number
HD30.28.W43 2014
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