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Vorhersehbar irrationale, überarbeitete und erweiterte Ausgabe: Die verborgenen Kräfte, die...

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Artikelzustand
Sehr gut: Buch, das nicht neu aussieht und gelesen wurde, sich aber in einem hervorragenden Zustand ...
Binding
Hardcover
Product Group
Book
Weight
1 lbs
Edition
Revised Edition
IsTextBook
No
ISBN
9780061854545

Über dieses Produkt

Product Identifiers

Publisher
HarperCollins
ISBN-10
0061854549
ISBN-13
9780061854545
eBay Product ID (ePID)
71768573

Product Key Features

Book Title
Predictably Irrational, Revised and Expanded Edition : the Hidden Forces That Shape Our Decisions
Number of Pages
400 Pages
Language
English
Publication Year
2009
Topic
Consumer Behavior, Decision-Making & Problem Solving, Popular Culture, Research & Development
Genre
Social Science, Education, Business & Economics
Author
Dan Ariely
Format
Hardcover

Dimensions

Item Height
1.2 in
Item Weight
19.6 Oz
Item Length
9 in
Item Width
6.1 in

Additional Product Features

Intended Audience
Trade
Reviews
A delightfully brilliant guide to our irrationality-and how to overcome it-in the marketplace and everyplace., Predictably Irrational is clever, playful,humorous, hard hitting, insightful, and consistently fun and exciting to read., Sly and lucid. . . . Predictably Irrational is a far more revolutionary book than its unthreatening manner lets on., Dan Ariely's ingenious experiments explore deeply how our economic behavior is influenced by irrational forces and social norms. In a charmingly informal style that makes it accessible to a wide audience, PREDICTABLY IRRATIONAL provides a standing criticism to the explanatory power of rational egotistic choice., PREDICTABLY IRRATIONAL is a charmer-filled with clever experiments, engaging ideas, and delightful anecdotes. Dan Ariely is a wise and amusing guide to the foibles, errors, and bloopers of everyday decision-making., PREDICTABLY IRRATIONAL is wildly original. It shows why—much more often than we usually care to admit—humans make foolish, and sometimes disastrous, mistakes. Ariely not only gives us a great read; he also makes us much wiser., In creative ways, author Dan Ariely puts rationality to the test. . . . New experiments and optimistic ideas tumble out of him, like water from a fountain., This is a wonderful, eye-opening book. Deep, readable, and providing refreshing evidence that there are domains and situations in which material incentives work in unexpected ways. We humans are humans, with qualities that can be destroyed by the introduction of economic gains. A must read!, A fascinating romp through the science of decision-making that unmasks the ways that emotions, social norms, expectations, and context lead us astray., An entertaining tour of the many ways people act against their best interests, drawing on Ariely's own ingeniously designed experiments. . . . Personal and accessible., PREDICTABLY IRRATIONAL is wildly original. It shows why-much more often than we usually care to admit-humans make foolish, and sometimes disastrous, mistakes. Ariely not only gives us a great read; he also makes us much wiser., PREDICTABLY IRRATIONAL is wildly original. It shows why--much more often than we usually care to admit--humans make foolish, and sometimes disastrous, mistakes. Ariely not only gives us a great read; he also makes us much wiser., A spry treatise on how the world works and how we spend our money based on other people's rules. . . . Ariely has a brilliant solution to a problem that is very real . . . Make a point of seeing this book. That way you'll know you want it, and you will., PREDICTABLY IRRATIONAL is a scientific but imminently readable and decidedly insightful look into why we do what we do every day...and why, even though we 'know better,' we may never change., Freakonomics held that people respond to incentives, perhaps in undesirable ways, but always rationally. Dan Ariely shows you how people are deeply irrational, and predictably so., A marvelous book that is both thought provoking and highly entertaining, ranging from the power of placebos to the pleasures of Pepsi. Ariely unmasks the subtle but powerful tricks that our minds play on us, and shows us how we can prevent being fooled., Predictably Irrational is an important book. Full of valuable and entertaining insights that will make an impact on your business, professional, and personal life., Dan Ariely is a genius at understanding human behavior: no economist does a better job of uncovering and explaining the hidden reasons for the weird ways we act, in the marketplace and out. PREDICTABLY IRRATIONAL will reshape the way you see the world, and yourself, for good., "Sly and lucid. . . . Predictably Irrational is a far more revolutionary book than its unthreatening manner lets on." (New York Times Book Review), A delightfully brilliant guide to our irrationality--and how to overcome it--in the marketplace and everyplace., Surprisingly entertaining. . . . Easy to read. . . . Ariely's book makes economics and the strange happenings of the human mind fun., Ariely's intelligent, exuberant style and thought-provoking arguments make for a fascinating, eye-opening read., Inventive. . . . An accessible account. . . . Ariely is a more than capable storyteller . . . If only more researchers could write like this, the world would be a better place., The most difficult part of investing is managing your emotions. Dan explains why that is so challenging for all of us, and how recognizing your built-in biases can help you avoid common mistakes., A delightfully brilliant guide to our irrationality—and how to overcome it—in the marketplace and everyplace.
Edition Description
Revised edition,Expanded
Synopsis
The groundbreaking bestseller from iconic behavioral psychologist Dan Ariely, now the inspiration for the Fall 2023 NBC show The Irrational "A marvelous book... thought provoking and highly entertaining." --Jerome Groopman, New York Times bestselling author of How Doctors Think "Ariely not only gives us a great read; he also makes us much wiser." --George Akerlof, 2001 Nobel Laureate in Economics "Revolutionary." -- New York Times Book Review Why do our headaches persist after we take a one-cent aspirin but disappear when we take a fifty-cent aspirin? Why do we splurge on a lavish meal but cut coupons to save twenty-five cents on a can of soup? When it comes to making decisions in our lives, we think we're making smart, rational choices. But are we? In this newly revised and expanded edition of the groundbreaking New York Times bestseller, Dan Ariely refutes the common assumption that we behave in fundamentally rational ways. From drinking coffee to losing weight, from buying a car to choosing a romantic partner, we consistently overpay, underestimate, and procrastinate. Yet these misguided behaviors are neither random nor senseless. They're systematic and predictable--making us predictably irrational., "A marvelous book… thought provoking and highly entertaining." -Jerome Groopman, New York Times bestselling author of How Doctors Think "Ariely not only gives us a great read; he also makes us much wiser." -George Akerlof, 2001 Nobel Laureate in Economics "Revolutionary." -New York Times Book Review Behavioral economist and New York Times bestselling author Dan Ariely offers a much-needed take on the irrational decisions that led to our current economic crisis., "A marvelous book... thought provoking and highly entertaining." --Jerome Groopman, New York Times bestselling author of How Doctors Think "Ariely not only gives us a great read; he also makes us much wiser." --George Akerlof, 2001 Nobel Laureate in Economics "Revolutionary." -- New York Times Book Review Why do our headaches persist after we take a one-cent aspirin but disappear when we take a fifty-cent aspirin? Why do we splurge on a lavish meal but cut coupons to save twenty-five cents on a can of soup? When it comes to making decisions in our lives, we think we're making smart, rational choices. But are we? In this newly revised and expanded edition of the groundbreaking New York Times bestseller, Dan Ariely refutes the common assumption that we behave in fundamentally rational ways. From drinking coffee to losing weight, from buying a car to choosing a romantic partner, we consistently overpay, underestimate, and procrastinate. Yet these misguided behaviors are neither random nor senseless. They're systematic and predictable--making us predictably irrational., The groundbreaking bestseller from iconic behavioral psychologist Dan Ariely, now the inspiration for the Fall 2023 NBC show The Irrational "A marvelous book... thought provoking and highly entertaining." --Jerome Groopman, New York Times bestselling author of How Doctors Think "Ariely not only gives us a great read; he also makes us much wiser." --George Akerlof, 2001 Nobel Laureate in Economics "Revolutionary." --New York Times Book Review Why do our headaches persist after we take a one-cent aspirin but disappear when we take a fifty-cent aspirin? Why do we splurge on a lavish meal but cut coupons to save twenty-five cents on a can of soup? When it comes to making decisions in our lives, we think we're making smart, rational choices. But are we? In this newly revised and expanded edition of the groundbreaking New York Times bestseller, Dan Ariely refutes the common assumption that we behave in fundamentally rational ways. From drinking coffee to losing weight, from buying a car to choosing a romantic partner, we consistently overpay, underestimate, and procrastinate. Yet these misguided behaviors are neither random nor senseless. They're systematic and predictable--making us predictably irrational.
LC Classification Number
BF442

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