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Understanding Business 11/e Hardcover by Nickels 3/16/22
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Standort: Rochester, New York, USA
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eBay-Artikelnr.:144466886592
Artikelmerkmale
- Artikelzustand
- Sehr gut
- Hinweise des Verkäufers
- “HARDCOVER BOOK, A QUALITY BOOK IN GREAT SHAPE !!!”
- Level
- Business
- ISBN
- 9780078023163
- EAN
- 9780078023163
Über dieses Produkt
Product Identifiers
Publisher
Mcgraw-Hill Education
ISBN-10
0078023165
ISBN-13
9780078023163
eBay Product ID (ePID)
204224842
Product Key Features
Number of Pages
800 Pages
Publication Name
Understanding Business
Language
English
Subject
Industrial Management, General
Publication Year
2015
Type
Textbook
Subject Area
Business & Economics
Format
Hardcover
Dimensions
Item Height
1.3 in
Item Weight
59.3 Oz
Item Length
11.2 in
Item Width
9 in
Additional Product Features
Edition Number
11
Intended Audience
College Audience
LCCN
2014-030245
Dewey Edition
23
Grade From
College Freshman
Illustrated
Yes
Grade To
College Freshman
Dewey Decimal
650
Table Of Content
Part 1: Business Trends: Cultivating a Business in Diverse, Global Environments Chapter 1 Taking Risks and Making Profits within the Dynamic Business Environment Chapter 2 Understanding Economics and How It Affects Business Chapter 3 Doing Business in Global Markets Chapter 4 Demanding Ethical and Socially Responsible Behavior Part 2: Business Ownership: Starting a Small Business Chapter 5 How to Form a Business Chapter 6 Entrepreneurship and Starting a Small Business Part 3: Business Management: Empowering Employees to Satisfy Customers Chapter 7 Management and Leadership Chapter 8 Structuring Organizations for Today's Challenges Chapter 9 Production and Operations Management Chapter 10 Motivating Employees Part 4: Management of Human Resources: Motivating Employees to Produce Quality Goods and Services Chapter 11 Human Resource Management: Finding and Keeping the Best Employees Chapter 12 Dealing with Union and Employee-Management Issues Part 5: Marketing: Developing and Implementing Customer-Oriented Marketing Plans Chapter 13 Marketing: Helping Buyers Buy Chapter 14 Developing and Pricing Goods and Services Chapter 15 Distributing Products Chapter 16 Using Effective Promotions Part 6: Managing Financial Resources Chapter 17 Understanding Accounting and Financial Information Chapter 18 Financial Management Chapter 19 Using Securities Markets for Financing and Investing Opportunities Chapter 20 Money, Financial Institutions, and the Federal Reserve Bonus Chapters Bonus Chapter A Working Within the Legal Environment Bonus Chapter B Using Technology to Manage Information Bonus Chapter C Managing Risk Bonus Chapter D Managing Personal Finances
Synopsis
Understanding Business has long been the market leader because we listen to instructors and students. With this eleventh edition we are proud to offer a platinum experience, that: Improves Student Performance -- Understanding Business puts students at the center. It's the only learning program on the market to offer proven adaptive technology that increases grades by a full letter through Connect® Business, and the only program to offer the first and only adaptive eBook ever, SmartBook. Enhances your Teaching --The authors are dedicated to supporting your teaching and your student's learning, which is why they listen to YOU and develop resources based on YOUR suggestions and course needs. This is the only author team on the market that carefully reviews each and every resource to ensure cohesion. Accessible to All --This learning program has moved toward tighter compliance with the Web Content Accessibility Guidelines, and provides students the opportunity to learn regardless of learning style or disability. What's more, it earned a perfect score of 100 points possible by Quality Matters, an independent organization that reviews and certifies the quality of online courses and online components. Choose a platinum experience. Choose Understanding Business., Understanding Business has long been the market leader because we listen to instructors and students. With this eleventh edition we are proud to offer a platinum experience, that: Improves Student Performance -- Understanding Business puts students at the center. It's the only learning program on the market to offer proven adaptive technology that increases grades by a full letter through Connect(R) Business, and the only program to offer the first and only adaptive eBook ever, SmartBook. Enhances your Teaching --The authors are dedicated to supporting your teaching and your student's learning, which is why they listen to YOU and develop resources based on YOUR suggestions and course needs. This is the only author team on the market that carefully reviews each and every resource to ensure cohesion. Accessible to All --This learning program has moved toward tighter compliance with the Web Content Accessibility Guidelines, and provides students the opportunity to learn regardless of learning style or disability. What's more, it earned a perfect score of 100 points possible by Quality Matters, an independent organization that reviews and certifies the quality of online courses and online components. Choose a platinum experience. Choose Understanding Business.
LC Classification Number
HD31.N4897 2016
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