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Forschungsmethoden für Manager - Taschenbuch, von Gill John; Johnson - sehr gut

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Sehr gut: Buch, das nicht neu aussieht und gelesen wurde, sich aber in einem hervorragenden Zustand ...
Book Title
Research Methods for Managers
ISBN
9781847870940

Über dieses Produkt

Product Identifiers

Publisher
SAGE Publications, The Limited
ISBN-10
1847870945
ISBN-13
9781847870940
eBay Product ID (ePID)
80551293

Product Key Features

Number of Pages
288 Pages
Language
English
Publication Name
Research Methods for Managers
Subject
Industrial Management, General, Research, Management
Publication Year
2010
Type
Not Available
Author
Phil Johnson, John Gill
Subject Area
Reference, Business & Economics
Format
Book, Other

Dimensions

Item Height
0.6 in
Item Weight
17 Oz
Item Length
9.5 in
Item Width
6.2 in

Additional Product Features

Edition Number
4
LCCN
2009-930376
Dewey Edition
22
Reviews
'This new edition of a book which has guided countless management research students over the years is now better than ever, powerfully combining down-to-earth practical advice with sophisticated insights into the challenging issues of theory, philosophy and evaluation.'Tony Watson, Professor of Organisational Behaviour, Nottingham University Business School'An excellent introduction to the management research arena - this book covers everything the student needs to know.'Catherine Cassell, Professor of Occupational Psychology, Manchester Business School'One of the best books on research methodology for management researchers - a treasure trove of ideas and practical advice for everyone, from the novice to the experienced researcher.'Professor Andy Neely, Deputy Director, AIM Research'I have always used Research Methods for Managers as my preferred text for teaching the fundamentals of the subject. Its strength lies in the way it combines sound guidance on the conduct of research with a clear exposition of underlying philosophical issues. This new edition contains useful new content and aids that will help students master what many find to be a challenging subject.'Professor John Child, Emeritus Professor, University of Birmingham, 'This new edition of a book which has guided countless management research students over the years is now better than ever, powerfully combining down-to-earth practical advice with sophisticated insights into the challenging issues of theory, philosophy and evaluation.' Tony Watson , Professor of Organisational Behaviour, Nottingham University Business School 'An excellent introduction to the management research arena - this book covers everything the student needs to know.' Catherine Cassell , Professor of Occupational Psychology, Manchester Business School 'One of the best books on research methodology for management researchers - a treasure trove of ideas and practical advice for everyone, from the novice to the experienced researcher.' Professor Andy Neely , Deputy Director, AIM Research 'I have always used Research Methods for Managers as my preferred text for teaching the fundamentals of the subject. Its strength lies in the way it combines sound guidance on the conduct of research with a clear exposition of underlying philosophical issues. This new edition contains useful new content and aids that will help students master what many find to be a challenging subject.' Professor John Child , Emeritus Professor, University of Birmingham
Illustrated
Yes
Dewey Decimal
658.0072
Table Of Content
PART ONE: ISSUES AND PROCESSES IN MANAGEMENT RESEARCHIntroductionStarting Management ResearchThe Role of Theory in Research MethodsPART TWO: KEY METHODS IN MANAGEMENT RESEARCHExperimental Research DesignAction ResearchSurvey Research DesignQualitative Methodology The Case of EthnographyPART THREE: PHILOSOPHICAL ISSUES AND DEVELOPMENTS IN MANAGEMENT RESEARCHPhilosophical Disputes and Management ResearchConclusions Evaluating Management Research
Intended Audience
College Audience
Synopsis
With new material on literature reviews, case study research, action research and writing up research, the Fourth Edition continues to successfully adopt a practical approach, while still emphasizing the importance of the role of theory., The highly-anticipated Fourth Edition of this bestselling text still succeeds in providing a step-by-step guide to implementing particular methodologies, while simultaneously encouraging a strong awareness of philosophical assumptions. NEW to the Fourth Edition : - Expanded coverage to accommodate recent developments in management research methodology. New topics include: doing a literature review, case study research, action research, mixed methods, and writing-up. - Packed with practical research examples and exercises that encourage students to reflect upon the issues raised and relate them to their own experience. - Additional learning features including critical reflection boxes, case studies and chapter summaries. - A companion website with a full Instructors Manual and PowerPoint slides. Students have free access to downloadable journal articles and author podcasts. Using a practical approach, but with explicit attention to the role of theory in management research, the new edition of Research Methods for Managers is a stimulating guide for students in management, organization and organization research.
LC Classification Number
HD30.4.G55 2009

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