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BACKFIRE: CARLY FIORINA'S HIGH-STAKES BATTLE FOR THE SOUL von Peter Burrows *NEU*
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eBay-Artikelnr.:186420187437
Artikelmerkmale
- Artikelzustand
- ISBN-10
- 0471267651
- Book Title
- Backfire: Carly Fiorina's High-Stakes Battle for the Soul of
- ISBN
- 9780471267652
- Subject Area
- Computers, Business & Economics
- Publication Name
- Backfire : Carly Fiorina's High-Stakes Battle for the Soul of Hewlett-Packard
- Publisher
- Wiley & Sons, Incorporated, John
- Item Length
- 9.3 in
- Subject
- General, Women in Business, Hardware / Personal Computers / General
- Publication Year
- 2003
- Type
- Textbook
- Format
- Hardcover
- Language
- English
- Item Height
- 1 in
- Item Weight
- 0 Oz
- Item Width
- 6.3 in
- Number of Pages
- 304 Pages
Über dieses Produkt
Product Identifiers
Publisher
Wiley & Sons, Incorporated, John
ISBN-10
0471267651
ISBN-13
9780471267652
eBay Product ID (ePID)
2367609
Product Key Features
Number of Pages
304 Pages
Publication Name
Backfire : Carly Fiorina's High-Stakes Battle for the Soul of Hewlett-Packard
Language
English
Publication Year
2003
Subject
General, Women in Business, Hardware / Personal Computers / General
Type
Textbook
Subject Area
Computers, Business & Economics
Format
Hardcover
Dimensions
Item Height
1 in
Item Weight
0 Oz
Item Length
9.3 in
Item Width
6.3 in
Additional Product Features
Intended Audience
Trade
LCCN
2002-156443
Dewey Edition
21
Reviews
"... Backfire , by BusinessWeek computer editor Peter Burrows...offer fresh insights about the epic battle and about Fiorina's ultimately successful purchase of Compaq." ( Business Week , February 17, 2003) "...account distinguishes itself with a deeper portrait of Fiorina." ( Publishers Weekly , February 10, 2003) "[b]oth book vividly recount the proxy fight and courtroom proceeding that preceded Fiorina's victory." ( USA Today , February 24, 2003) "...a good grounding in the background to the company and its key players an interesting read..." (IT Week/www.vnunet.com, 19 March 2003) "...a fascinating behind the scenes peek at one of the most powerful IT companies some useful intelligence for IT managers..." (VNU Net, 19 March 2003) "...more meaty, more colourful and generally a much more enjoyable read...the book also goes much further..." ( Infoconomy , 11 April 2003) "...riveting, colorful, fast-paced account of the Compaq battle". ( New York Times Book Review , May 18, 2003) "...This gripping, ongoing story includes fascinating personalities and dramatic boardroom and courtroom drama..." ( Computer Consultant , April/May 2003) "paints a nuanced and enlightening portrait of the leader of one of the most important high-tech companies". ( The Boston Globe , June 8, 2003) "...realistic and objective.... Backfire is definitely a must-read for investors, executives..." ( The star online , 12 August 2003)
Illustrated
Yes
Dewey Decimal
338.7/61004165
Table Of Content
Acknowledgments. Prologue. Chapter 1. The Showdown. Chapter 2. The Emergence of Carleton Sneed. Chapter 3. Inside the HP Way. Chapter 4. Trouble in Paradise. Chapter 5. The Making of a Star. Chapter 6. Searching for a CEO. Chapter 7. An Eventful Honeymoon. Chapter 8. Unraveling. Chapter 9. Compaq Cometh. Chapter 10. The November Surprise. Chapter 11. Proxy Fight. Chapter 12. The Lawsuit. Epilogue. Notes. Sources. A Note about Sourcing. Index.
Synopsis
"Reading at times like a Clancy novel and at others like a Greek tragedy, Burrows's Backfire presents a detailed picture of how a leader can rob a company of its soul and cause it to stray from the principles that had made it enduringly great. Read it and weep." ?Jerry I. Porras Lane Professor of Organizational Behavior and Change Emeritus, Stanford Business School coauthor, Built to Last: Successful Habits of Visionary Companies "Peter Burrows has written a fascinating account of the largest hightech merger and proxy fight of all time. Riveting stories about Carly Fiorina, Walter Hewlett, and the melodrama in the HP corporate boardroom make this book a great read as well as an object lesson in corporate governance and corporate change." ?David B. Yoffie Starr Professor of International Business Administration, Harvard Business School author, Judo Strategy: Turning Your Competitors? Strength to Your Advantage "Carly Fiorina's story as told by Burrows illustrates well the timeless role of leaders: to help organizations work through necessary but painful changes that don't happen naturally." ?Robert Burgelman Edmund W. Littlefield Professor of Management, Stanford Graduate School of Business coauthor, Strategy Is Destiny: How StrategyMaking Shapes a Company's Future "A wellresearched view inside the controversial management transition at HP. The personalitydominated decisionmaking process at HP shows us how the power of personalities can override and reshape business legacies. Backfire has all the makings of a modern historical novel." ?Regis McKenna author, Total Access and Relationship Marketing: Successful Strategies for the Age of the Customer "At a time when corporate governance was a most important issue in American business, the merger of HewlettPackard and Compaq produced a proxy battle that should have embarrassed everyone involved. Backfire tells the story in all its gory detail. It is must reading for investors, executives, and anyone who cares about corporate governance." ?Roger McNamee cofounder, Integral Capital Partners and Silver Lake Partners, An insider's look at the internal turmoil at one of the world's premier high-tech companies This is the inside story of Hewlett-Packard Company's struggle to regain its former glory, and of the high-stakes battle between CEO Carly Fiorina and family scion Walter Hewlett over how best to achieve that goal. For decades, HP was admired not only for its innovative products and soaring stock price, but for its egalitarian corporate culture and father-knows-best integrity. Backfire explains how the company fell on hard times, recounts the historic decision that made Fiorina the world's top-ranking female executive, and brings to life the backlash that resulted when she tried to impose her charismatic salesmanship on the aging icon. Top BusinessWeek journalist Peter Burrows gives the dramatic blow-by-blow of Hewlett's effort to kill Fiorina's most controversial move of all, her $19 billion purchase of rival Compaq Computer. Fiorina won by a whisker, after the most expensive proxy fight in history and a dramatic lawsuit that accused the company of illegally fixing the vote. This gripping, ongoing story includes fascinating personalities and dramatic boardroom and courtroom drama. Peter Burrows (Alameda, CA) has been a technology reporter for BusinessWeek for nine years and has covered the HP saga from the start. The department editor for BusinessWeek's computer coverage, he has been the principal chronicler of Fiorina's tenure at HP, and has written three cover stories on the subject. He has also written numerous other cover stories, including looks at Steve Jobs's Apple Computer and Sun Microsystems' Scott McNealy., An insider's look at the internal turmoil at one of the world's premier high-tech companies This is the inside story of Hewlett-Packard Company's struggle to regain its former glory, and of the high-stakes battle between CEO Carly Fiorina and family scion Walter Hewlett over how best to achieve that goal.
LC Classification Number
HD9696.2
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