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leeclowsbeard von Jason Fox
by Jason Fox | HC | Good
US $28,97
Ca.CHF 23,11
Artikelzustand:
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Gut
Buch, das gelesen wurde, sich aber in einem guten Zustand befindet. Der Einband weist nur sehr geringfügige Beschädigungen auf, wie z.B. kleinere Schrammen, er hat aber weder Löcher, noch ist er eingerissen. Bei gebundenen Büchern ist der Schutzumschlag möglicherweise nicht mehr vorhanden. Die Bindung weist geringfügige Gebrauchsspuren auf. Die Mehrzahl der Seiten ist unbeschädigt, das heißt, es gibt kaum Knitter oder Einrisse, es wurden nur in geringem Maße Bleistiftunterstreichungen im Text vorgenommen, es gibt keine Textmarkierungen und die Randbereiche sind nicht beschrieben. Alle Seiten sind vollständig vorhanden. Genauere Einzelheiten sowie eine Beschreibung eventueller Mängel entnehmen Sie bitte dem Angebot des Verkäufers.
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Standort: Aurora, Illinois, USA
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eBay-Artikelnr.:197480004544
Artikelmerkmale
- Artikelzustand
- Gut
- Hinweise des Verkäufers
- Binding
- Hardcover
- Weight
- 1 lbs
- Product Group
- Book
- IsTextBook
- No
- ISBN
- 9781576876053
Über dieses Produkt
Product Identifiers
Publisher
powerHouse Books
ISBN-10
1576876055
ISBN-13
9781576876053
eBay Product ID (ePID)
110905104
Product Key Features
Book Title
Leeclowsbeard
Number of Pages
224 Pages
Language
English
Publication Year
2012
Topic
Marketing / Direct, Advertising & Promotion
Illustrator
Yes
Genre
Business & Economics
Format
Hardcover
Dimensions
Item Height
1 in
Item Weight
23.5 Oz
Item Length
8.5 in
Item Width
5.8 in
Additional Product Features
Intended Audience
Trade
Dewey Edition
23
Afterword by
Fox, Jason
Dewey Decimal
659.1092
Synopsis
Lee Clow has become an icon within the advertising industry and one of its most visible spokesmen. Clow is the mastermind behind Apple's advertising, famous for coining the tag 'ThinkDifferent'. Leeclowsbeard is the first collection that dispenses his wisdom to the world. This social media experiment is as shocking and captivating as Lee himself. For it is no mere collection of quotes - it was written by Lee's iconic beard in the form of tweets. Leeclowsbeard is a timely and timeless collection of brilliant and inspirational thoughts., For four decades, Lee Clow has created and shepherded the kind of advertising ideas that move businesses and move us emotionally. He first garnered global attention with what is still considered the greatest Super Bowl commercial ever Apple's "1984." Working closely with Steve Jobs, Lee Clow went on to create additional advertising for the launches of the iPod, iTunes, iPhone, and most recently, the iPad, and he coined the tag Think Different. Lee Clow was also instrumental in creating Nissan's "Enjoy the Ride" slogan, and was behind creative work for adidas, Nike, Reebok, Pedigree, and countless other multinational brands. Due to his bottomless well of creative ideas and his radical advertising philosophy, Lee Clow has become an icon within the advertising industry and one of its most visible spokesmen. Yet, this living legend has never assembled his wisdom, wit, and positions on advertising, business, and life in a single place until now. "leeclowsbeard" is the first compendium of the thinking that drives and has driven the most influential creator in the advertising business. But "leeclowsbeard" is as shocking and captivating as Lee himself. For it is no mere collection of quotes it was written by Lee's iconic beard in the form of Tweets. Yes, the wisdom of Lee Clow has actually been dispensed over the last few years to followers of @leeclowsbeard on Twitter. This printing, in book form, marks the first time all of Lee's beard s wisdom is available in one place. It's a must-read for anyone involved in advertising, marketing, business at large, and creative fields of all types. A young writer named Jason Fox began channeling Lee in the form of tweets, emanating from the ad legend's beard. Day-by-day, @leeclowsbeard offered up 140-character sentences that inspired people to come up with better ideas and offered suggestions on how to persuade clients on how to buy these better notions. Today, @leeclowsbeard boasts over 20,000 followers. @leeclowsbeard is at once a social media experiment and more importantly a timely and timeless collection of brilliant and inspirational thoughts."
LC Classification Number
HF5823
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99% positive Bewertungen•19.9 Mio. Artikel verkauft
Angemeldet als gewerblicher Verkäufer
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