User Experience Mapping: Enhance UX with User Story Map, Journey Map and Diagra,

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Book Title
User Experience Mapping: Enhance UX with User Story Map, Journey,
Narrative Type
Business Technology
Genre
N/A
Intended Audience
N/A
ISBN
9781787123502
Kategorie

Über dieses Produkt

Product Identifiers

Publisher
Packt Publishing, The Limited
ISBN-10
1787123502
ISBN-13
9781787123502
eBay Product ID (ePID)
3038607800

Product Key Features

Number of Pages
352 Pages
Publication Name
User Experience Mapping
Language
English
Subject
Software Development & Engineering / General, Web / Design, Desktop Applications / Design & Graphics, Software Development & Engineering / Systems Analysis & Design
Publication Year
2017
Type
Textbook
Subject Area
Computers
Author
Peter W. Szabo
Format
Trade Paperback

Dimensions

Item Length
92.5 in
Item Width
75 in

Additional Product Features

Intended Audience
Trade
Synopsis
Understand your users, gain strategic user insights, and make your product development more efficient with user experience mapping Key Features Detailed guidance on the major types of User Experience Maps. Design and analyse user tests to improve communication with stakeholders. Get to grips with creating wireflows, mental model maps, ecosystem maps, and solution maps Book Description Do you want to create better products and innovative solutions? User experience maps will help you understand your users and improve communication with them. Maps can also champion user-centricity within the organization.This book is the first print resource covering two advanced mapping techniques--the behavioral change map and the 4D UX map. You'll explore user story maps, task models, and journey maps, while also creating wireflows, mental model maps, ecosystem maps, and solution maps. You'll learn how to use insights from real users to create and improve your maps and products.The book delves into each major user experience map type, ranging from simple techniques based on sticky notes to more complex map types, and guides you in solving real-world problems with maps. You'll understand how to create maps using a variety of software products, including Adobe Illustrator, Balsamiq Mockups, Axure RP, and Microsoft Word. Besides, you can draw each map type with pen and paper too!The book also showcases communication techniques and workshop ideas. You'll learn about the Kaizen-UX management framework, developed by the author, now used by many agencies and in-house UX teams in Europe and beyond.Buying this book will give you hundreds of hours worth of user experience knowledge, from one of the world's leading UX consultants. It will change your users' world for the better. If you are still not convinced, we have hidden some cat drawings in it, just in case. What you will learn Develop and understand all common user experience map types Use lab or remote user research to create maps and understand users better Design behavioral change and represent it with maps Create 4D user experience maps, the ultimate UX deliverable Capture many levels of interaction in a holistic view Use experience mapping in an agile team, and learn how maps help in communicating within the team and with stakeholders Emphasize user focus and help your organization become user-centric Who this book is for This book is for product managers, service managers, and designers who are keen on learning user experience mapping techniques ]]>, Understand your users, gain strategic insights, and make your product development more efficient with user experience mapping Key Features Detailed guidance on the major types of User Experience Maps. Learn to gain strategic insights and improve communication with stakeholders . Get an idea on creating wireflows, mental model maps, ecosystem maps and solution maps Book Description Do you want to create better products and innovative solutions? User Experience Maps will help you understand users, gain strategic insights and improve communication with stakeholders. Maps can also champion user-centricity within the organisation. Two advanced mapping techniques will be revealed for the first time in print, the behavioural change map and the 4D UX map. You will also explore user story maps, task models and journey maps. You will create wireflows, mental model maps, ecosystem maps and solution maps. In this book, the author will show you how to use insights from real users to create and improve your maps and your product. The book describes each major User Experience map type in detail. Starting with simple techniques based on sticky notes moving to more complex map types. In each chapter, you will solve a real-world problem with a map. The book contains detailed, beginner level tutorials on creating maps using different software products, including Adobe Illustrator, Balsamiq Mockups, Axure RP or Microsoft Word. Even if you don't have access to any of those, each map type can also be drawn with pen and paper. Beyond creating maps, the book will also showcase communication techniques and workshop ideas. Although the book is not intended to be a comprehensive guide to modern user experience or product management, its novel ideas can help you create better solutions. You will also learn about the Kaizen-UX management framework, developed by the author, now used by many agencies and in-house UX teams in Europe and beyond. Buying this map will give you hundreds of hours worth of user experience knowledge, from one of the world's leading UX consultants. It will change your users' world for the better. If you are still not convinced, we have hidden some cat drawings in it, just in case. What you will learn Create and understand all common user experience map types. Use lab or remote user research to create maps and understand users better. Design behavioral change and represent it visually. Create 4D user experience maps, the "ultimate UX deliverable". Capture many levels of interaction in a holistic view. Use experience mapping in an agile team, and learn how maps help in communicating within the team and with stakeholders. Become more user focused and help your organisation become user-centric.

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