Bild 1 von 1
Galerie
Bild 1 von 1
Ähnlichen Artikel verkaufen?
Made to Stick: Why Some Ideas Survive and Others Die by Chip Heath: Used
US $5,63
Ca.CHF 4,50
Artikelzustand:
Gut
Buch, das gelesen wurde, sich aber in einem guten Zustand befindet. Der Einband weist nur sehr geringfügige Beschädigungen auf, wie z.B. kleinere Schrammen, er hat aber weder Löcher, noch ist er eingerissen. Bei gebundenen Büchern ist der Schutzumschlag möglicherweise nicht mehr vorhanden. Die Bindung weist geringfügige Gebrauchsspuren auf. Die Mehrzahl der Seiten ist unbeschädigt, das heißt, es gibt kaum Knitter oder Einrisse, es wurden nur in geringem Maße Bleistiftunterstreichungen im Text vorgenommen, es gibt keine Textmarkierungen und die Randbereiche sind nicht beschrieben. Alle Seiten sind vollständig vorhanden. Genauere Einzelheiten sowie eine Beschreibung eventueller Mängel entnehmen Sie bitte dem Angebot des Verkäufers.
Letzter Artikel2 verkauft
- Sofort-KaufenMade to Stick: Why Some Ideas Survive and Others Die by Chip Heath: Used
Oops! Looks like we're having trouble connecting to our server.
Refresh your browser window to try again.
Versand:
Kostenlos Standard Shipping.
Standort: Sparks, Nevada, USA
Lieferung:
Lieferung zwischen Do, 16. Okt und Mi, 22. Okt nach 94104 bei heutigem Zahlungseingang
Rücknahme:
30 Tage Rückgabe. Käufer zahlt Rückversand. Wenn Sie ein eBay-Versandetikett verwenden, werden die Kosten dafür von Ihrer Rückerstattung abgezogen.
Zahlungen:
Sicher einkaufen
Der Verkäufer ist für dieses Angebot verantwortlich.
eBay-Artikelnr.:285318278312
Artikelmerkmale
- Artikelzustand
- Publication Date
- 2007-01-02
- Pages
- 336
- ISBN
- 1400064287
Über dieses Produkt
Product Identifiers
Publisher
Random House Publishing Group
ISBN-10
1400064287
ISBN-13
9781400064281
eBay Product ID (ePID)
54359942
Product Key Features
Book Title
Made to Stick : Why Some Ideas Survive and Others Die
Number of Pages
336 Pages
Language
English
Topic
Business Communication / General, Communication Studies, Personal Success, Epistemology, Social Psychology, Motivational & Inspirational
Publication Year
2007
Genre
Philosophy, Language Arts & Disciplines, Self-Help, Psychology, Business & Economics
Format
Hardcover
Dimensions
Item Height
1.1 in
Item Weight
14.8 Oz
Item Length
8.5 in
Item Width
5.7 in
Additional Product Features
Intended Audience
Trade
LCCN
2006-046467
Dewey Edition
22
Reviews
" Made to Stick summons plenty of brain science, social history, and behavioral psychology to explain what makes an idea winning and memorable--and the Heaths do the telling with beautiful clarity." --The Christian Science Monitor "Utterly compelling." --Los Angeles Times "Surprising and provocative." --The New York Sun "Savvy." --People "Fun to read and solidly researched." -- Publishers Weekly (starred review)
Dewey Decimal
302/.13
Synopsis
NEW YORK TIMES BESTSELLER * The instant classic about why some ideas thrive, why others die, and how to make your ideas stick. "Anyone interested in influencing others--to buy, to vote, to learn, to diet, to give to charity or to start a revolution--can learn from this book."-- The Washington Post Mark Twain once observed, "A lie can get halfway around the world before the truth can even get its boots on." His observation rings true: Urban legends, conspiracy theories, and bogus news stories circulate effortlessly. Meanwhile, people with important ideas--entrepreneurs, teachers, politicians, and journalists--struggle to make them "stick." In Made to Stick , Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps. Along the way, we discover that sticky messages of all kinds--from the infamous "kidney theft ring" hoax to a coach's lessons on sportsmanship to a vision for a new product at Sony--draw their power from the same six traits. Made to Stick will transform the way you communicate. It's a fast-paced tour of success stories (and failures): the Nobel Prize-winning scientist who drank a glass of bacteria to prove a point about stomach ulcers; the charities who make use of the Mother Teresa Effect; the elementary-school teacher whose simulation actually prevented racial prejudice. Provocative, eye-opening, and often surprisingly funny, Made to Stick shows us the vital principles of winning ideas--and tells us how we can apply these rules to making our own messages stick., NEW YORK TIMES BESTSELLER - The instant classic about why some ideas thrive, why others die, and how to improve your idea's chances--essential reading in the "fake news" era. Mark Twain once observed, "A lie can get halfway around the world before the truth can even get its boots on." His observation rings true: Urban legends, conspiracy theories, and bogus news stories circulate effortlessly. Meanwhile, people with important ideas--entrepreneurs, teachers, politicians, and journalists--struggle to make them "stick." In Made to Stick , Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps. Along the way, we discover that sticky messages of all kinds--from the infamous "kidney theft ring" hoax to a coach's lessons on sportsmanship to a vision for a new product at Sony--draw their power from the same six traits. Made to Stick will transform the way you communicate. It's a fast-paced tour of success stories (and failures): the Nobel Prize-winning scientist who drank a glass of bacteria to prove a point about stomach ulcers; the charities who make use of the Mother Teresa Effect; the elementary-school teacher whose simulation actually prevented racial prejudice. Provocative, eye-opening, and often surprisingly funny, Made to Stick shows us the vital principles of winning ideas--and tells us how we can apply these rules to making our own messages stick., NEW YORK TIMES BESTSELLER - The instant classic about why some ideas thrive, why others die, and how to make your ideas stick. "Anyone interested in influencing others--to buy, to vote, to learn, to diet, to give to charity or to start a revolution--can learn from this book."-- The Washington Post Mark Twain once observed, "A lie can get halfway around the world before the truth can even get its boots on." His observation rings true: Urban legends, conspiracy theories, and bogus news stories circulate effortlessly. Meanwhile, people with important ideas--entrepreneurs, teachers, politicians, and journalists--struggle to make them "stick." In Made to Stick , Chip and Dan Heath reveal the anatomy of ideas that stick and explain ways to make ideas stickier, such as applying the human scale principle, using the Velcro Theory of Memory, and creating curiosity gaps. Along the way, we discover that sticky messages of all kinds--from the infamous "kidney theft ring" hoax to a coach's lessons on sportsmanship to a vision for a new product at Sony--draw their power from the same six traits. Made to Stick will transform the way you communicate. It's a fast-paced tour of success stories (and failures): the Nobel Prize-winning scientist who drank a glass of bacteria to prove a point about stomach ulcers; the charities who make use of the Mother Teresa Effect; the elementary-school teacher whose simulation actually prevented racial prejudice. Provocative, eye-opening, and often surprisingly funny, Made to Stick shows us the vital principles of winning ideas--and tells us how we can apply these rules to making our own messages stick.
LC Classification Number
HM1033.H43 2007
Artikelbeschreibung des Verkäufers
Info zu diesem Verkäufer
AlibrisBooks
98,9% positive Bewertungen•2.0 Mio. Artikel verkauft
Angemeldet als gewerblicher Verkäufer
Verkäuferbewertungen (533'922)
Dieser Artikel (1)
Alle Artikel (533'922)
- eBay automated feedback- Bewertung vom Käufer.Letzter MonatOrder delivered on time with no issues
- Automatische Bewertung von eBay- Bewertung vom Käufer.Letzter MonatBestellung pünktlich und problemlos geliefert
- Automatische Bewertung von eBay- Bewertung vom Käufer.Letzter MonatBestellung pünktlich und problemlos geliefert
- Automatische Bewertung von eBay- Bewertung vom Käufer.Letzter MonatBestellung pünktlich und problemlos geliefert
AlibrisBooks
98,9% positive Bewertungen•2.0 Mio. Artikel verkauft
Angemeldet als gewerblicher Verkäufer
Verkäuferbewertungen (533'922)
Dieser Artikel (1)
Alle Artikel (533'922)
- eBay automated feedback- Bewertung vom Käufer.Letzter MonatOrder delivered on time with no issues
- Automatische Bewertung von eBay- Bewertung vom Käufer.Letzter MonatBestellung pünktlich und problemlos geliefert
- Automatische Bewertung von eBay- Bewertung vom Käufer.Letzter MonatBestellung pünktlich und problemlos geliefert
- Automatische Bewertung von eBay- Bewertung vom Käufer.Letzter MonatBestellung pünktlich und problemlos geliefert