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Supercommunica tor : Explaining the Complicated in a Digital Age by Frank J. Pie…
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eBay-Artikelnr.:364808988379
Artikelmerkmale
- Artikelzustand
- ISBN
- 9780814433683
Über dieses Produkt
Product Identifiers
Publisher
Amacom
ISBN-10
0814433685
ISBN-13
9780814433683
eBay Product ID (ePID)
176144002
Product Key Features
Number of Pages
272 Pages
Publication Name
Supercommunicator : Explaining the Complicated in a Digital Age
Language
English
Publication Year
2014
Subject
Business Communication / General, Communication Studies, Communication & Social Skills, Technical Writing, Information Technology
Type
Textbook
Subject Area
Computers, Technology & Engineering, Language Arts & Disciplines, Self-Help, Business & Economics
Format
Trade Paperback
Dimensions
Item Height
0.7 in
Item Weight
10.4 Oz
Item Length
9 in
Item Width
6 in
Additional Product Features
Intended Audience
Trade
LCCN
2013-041832
Dewey Edition
23
Reviews
"Pietrucha practises what he preaches, offering readers short, digestible chunks of information and advice in a conversational tone...a great primer or refresher..." --Iva Cheung Blog, "...written in clear, uncomplicated sentences. It focuses on helping communication professionals--or anyone who communicates on the job--hone their message for maximum impact." --Bloomberg Businessweek, "…provides all of us who have to communicate (which is all of us) with the tools we need to be better communicators…" --PCB007.COM, "Everyone who needs to articulate a complex concept or turn complicated subject matter into easy to understand language will benefit from reading this book." --PM World Journal, "...an excellent book for a wide range of library patrons since effective communication is an imperative in our digital age." --Booklist, "This guide will help anyone to deliver clear, persuasive messages that win hearts, minds and budgets." --Work Style magazine, "…an excellent book for a wide range of library patrons since effective communication is an imperative in our digital age." --Booklist, "...provides all of us who have to communicate (which is all of us) with the tools we need to be better communicators..." --PCB007.COM, "Pietrucha offers a big-picture view of the quickly evolving communication landscape packed with practical advice." --Smart Supervision, "Packed with solid advice, Supercommunicator is an excellent guide to help you improve and enchance your writing and communications skills." --Success magazine, "…written in clear, uncomplicated sentences. It focuses on helping communication professionals-or anyone who communicates on the job-hone their message for maximum impact." --Bloomberg Businessweek, "...no-nonsense advice is for everybody who has ever had to articulate a clear and easy-to-understand message which means pretty much all of us." --Hill Rag
Number of Volumes
1 vol.
Illustrated
Yes
Dewey Decimal
302.2
Edition Description
Special
Synopsis
This book recognizes that explaining what you do and why it's important drives funding, policy decisions, media exposure, public awareness, and customer adoption. In our increasingly complicated and data-driven world, it takes a true genius to create, develop, and manage the complex technological systems and resources driving the marketplace. The good news is our schools are producing increasing amounts of these incredible brainiacs. The bad news is, they are often the only ones who can comprehend their accomplishment and why the world is better for it. Therefore, the ability to communicate technical content to nontechnical listeners is a skill no techy can afford to not master. In Supercommunicator , learn how to: Distill details and data into big ideas Deliver meaning to audiences Use storytelling to captivate and educate Humanize content to make complicated ideas more tangible Layer harder ideas on top of easier ideas Strip away complex language, jargon, and acronyms Use analogies to explain unfamiliar areas Your latest technical development deserves more funding, media exposure, and public awareness--but nobody understands what it means! Supercommunicator reveals how to make the complex comprehensible, and the dry deeply compelling., This book recognizes that explaining what you do and why it's important drives funding, policy decisions, media exposure, public awareness, and customer adoption. In our increasingly complicated and data-driven world, it takes a true genius to create, develop, and manage the complex technological systems and resources driving the marketplace. The good news is our schools are producing increasing amounts of these incredible brainiacs. The bad news is, they are often the only ones who can comprehend their accomplishment and why the world is better for it. Therefore, the ability to communicate technical content to nontechnical listeners is a skill no techy can afford to not master. In Supercommunicator, learn how to: Distill details and data into big ideas Deliver meaning to audiences Use storytelling to captivate and educate Humanize content to make complicated ideas more tangible Layer harder ideas on top of easier ideas Strip away complex language, jargon, and acronyms Use analogies to explain unfamiliar areas Your latest technical development deserves more funding, media exposure, and public awareness--but nobody understands what it means! Supercommunicator reveals how to make the complex comprehensible, and the dry deeply compelling., You've just developed an amazing technological advancement. But can you explain it all to the average Joe? Your success might depend on it!, In our increasingly complicated and data-driven world, it takes a true genius to create, develop, and manage the complex technological systems and resources driving the marketplace. The good news is, our schools are producing increasing amounts of these incredible brainiacs. The bad news is, oftentimes they are the only ones who can comprehend their accomplishment and why the world is better for it.Supercommunicator recognizes that explaining what you do and why it's important drives funding, policy decisions, media exposure, public awareness, and customer adoption. Therefore, the ability to communicate technical content to nontechnical listeners is a skill no techy can afford to not master. In this groundbreaking, one-of-a-kind book, learn how to: - Distill details and data into big ideas - Deliver meaning to audiences - Use storytelling to captivate and educate - Humanize content to make complicated ideas more tangible - Layer harder ideas on top of easier ideas - Strip away complex language, jargon, and acronyms - Use analogies to explain unfamiliar areas - And moreYour latest technical development deserves more funding, media exposure, and public awareness--but nobody understands what it means This invaluable resource reveals how to make the complex comprehensible, and the dry deeply compelling., In our increasingly complicated and data-driven world, it takes a true genius to create, develop, and manage the complex technological systems and resources driving the marketplace. The good news is, our schools are producing increasing amounts of these incredible brainiacs. The bad news is, oftentimes they are the only ones who can comprehend their accomplishment and why the world is better for it.Supercommunicator recognizes that explaining what you do and why it's important drives funding, policy decisions, media exposure, public awareness, and customer adoption. Therefore, the ability to communicate technical content to nontechnical listeners is a skill no techy can afford to not master. In this groundbreaking, one-of-a-kind book, learn how to:* Distill details and data into big ideas * Deliver meaning to audiences * Use storytelling to captivate and educate * Humanize content to make complicated ideas more tangible * Layer harder ideas on top of easier ideas * Strip away complex language, jargon, and acronyms * Use analogies to explain unfamiliar areas * And moreYour latest technical development deserves more funding, media exposure, and public awareness--but nobody understands what it means! This invaluable resource reveals how to make the complex comprehensible, and the dry deeply compelling.
LC Classification Number
T10.5.P54 2014
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