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The Startup of You (überarbeitet und aktualisiert): Anpassen, Risiken eingehen, Ihre...

by Hoffman, Reid; Casnocha, Ben | HC | Good

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Hinweise des Verkäufers: “Missing dust jacket; Pages can have notes/highlighting. Spine may show signs of wear. ~ ...

Binding: Hardcover

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ISBN: 0307888908

Über dieses Produkt

Product Identifiers

Publisher

Crown Publishing Group, T.H.E.

ISBN-10

0307888908

ISBN-13

9780307888907

eBay Product ID (ePID)

108174725

Product Key Features

Book Title

Startup of You (Revised and Updated) : Adapt, Take Risks, Grow Your Network, and Transform Your Career

Number of Pages

272 Pages

Language

English

Topic

Business Communication / General, Careers / General, Personal Success, Entrepreneurship

Publication Year

2012

Illustrator

Yes

Genre

Business & Economics

Author

Ben Casnocha, Reid Hoffman

Format

Hardcover

Dimensions

Item Height

0.9 in

Item Weight

13.2 Oz

Item Length

8.5 in

Item Width

5.7 in

Additional Product Features

Intended Audience

Trade

LCCN

2011-033835

Dewey Edition

TitleLeading

The

Reviews

"Being an entrepreneur isn't really about starting a business. It's a way of looking at the world: seeing opportunity where others see obstacles, taking risks when others take refuge. Whatever career you're in or want to be in The Start-Up of You holds lessons for success." -Michael Bloomberg, founder of Bloomberg, L.P. and Mayor, New York City "Everyone, women and men alike, needs to think big to succeed. This is a practical book that shows you how to take control and build a career that will enable you to have real impact." -Sheryl Sandberg, Chief Operating Officer, Facebook "Forging a fulfilling career is one of the most important--and often, most difficult--challenges in building a happy life. The Start-Up of You is crammed with insights and strategies to help each of us create the work life we want." -Gretchen Rubin, author of the #1 bestseller, The Happiness Project "The Startup of You" describes how to take the Silicon Valley approach to building a life: start with an idea, and work over your entire career to turn it something remarkable. In the world today, I think that the startup approach to life is necessary. This book distills the key techniques needed to succeed." -Jack Dorsey, co-founder of Twitter, co-founder of Square "Silicon Valley revolutionizes entire industries through the way we work. It is now time to export our playbook to the rest of the world. The Startup of You is that key playbook: it will help you revolutionize yourself and achieve your own career breakout." -Marc Andreessen, co-founder Netscape; director at HP, Facebook, and eBay "A profound book about self-determination and self-realization. By capturing and universalizing the wisdom of successful start-up businesses, the authors provide an exciting blueprint for building a fulfilling career. Invaluable for any person who wants to be a successful entrepreneur not in a particular company but in the most important enterprise of all: one's own life." -Cory Booker, Mayor of Newark ""The Internet has fundamentally changed the architecture of business and society. This terrific book shows you how to live, learn, and thrive in a networked world." -Joi Ito, Director, MIT Media Lab " In times of change and uncertainty...adaptability creates stability. It is insights like this that make The Startup of You such a compelling new way to approach your life. Hoffman and Casnocha have distilled the essence of entrepreneurship into a potion for personal success, regardless of your career plans." -John Etchemendy, Provost, Stanford University From the Hardcover edition., "Being an entrepreneur isn't really about starting a business. It's a way of looking at the world: seeing opportunity where others see obstacles, taking risks when others take refuge. Whatever career you're in Â or want to be in Â The Start-Up of You holds lessons for success." -Michael Bloomberg, founder of Bloomberg, L.P. and Mayor, New York City "Everyone, women and men alike, needs to think big to succeed. This is a practical book that shows you how to take control and build a career that will enable you to have real impact." -Sheryl Sandberg, Chief Operating Officer, Facebook "Forging a fulfilling career is one of the most important--and often, most difficult--challenges in building a happy life. The Start-Up of You is crammed with insights and strategies to help each of us create the work life we want." -Gretchen Rubin, author of the #1 bestseller, The Happiness Project "The Startup of You" describes how to take the Silicon Valley approach to building a life: start with an idea, and work over your entire career to turn it something remarkable. In the world today, I think that the startup approach to life is necessary. This book distills the key techniques needed to succeed." -Jack Dorsey, co-founder of Twitter, co-founder of Square "This great book shows that entrepreneurship is really about taking control of your life, and you don't need a big startup to be an entrepreneur you need personal responsibility and intellectual exploration." - Penelope Trunk, author, Brazen Careerist "Silicon Valley revolutionizes entire industries through the way we work. It is now time to export our playbook to the rest of the world. The Startup of You is that key playbook: it will help you revolutionize yourself and achieve your own career breakout." -Marc Andreessen, co-founder Netscape; director at HP, Facebook, and eBay "A profound book about self-determination and self-realization. By capturing and universalizing the wisdom of successful start-up businesses, the authors provide an exciting blueprint for building a fulfilling career. Invaluable for any person who wants to be a successful entrepreneur Â not in a particular company Â but in the most important enterprise of all: one''s own life." -Cory Booker, Mayor of Newark ""The Internet has fundamentally changed the architecture of business and society. This terrific book shows you how to live, learn, and thrive in a networked world." -Joi Ito, Director, MIT Media Lab "Hoffman and Casnocha make a number of astute observations about shifts in the world of workâ€¦. As well as explaining network intelligence, or why your contacts' contacts may be the best source of leads about potential jobs...the book also gives numerous tips-including ones gleaned from the world of online dating-about how best to broker effective relationships . - The Economist "If you are starting a career, it is an excellent book for thinking through the practical issues you will face in branding yourself in what is becoming a more volatile and very different labor market" - Tyler Cowen, Marginal Revolution. "The same extraordinary vision and timing that enabled Reid to found LinkedIn is once again on display with his book "the start-up of YOU." His central thesis, that every individual can benefit from acting as the entrepreneur of their own life and career, has never been more important than it is in today''s increasingly globalized, competitive, and networked world." -Jeff Weiner, CEO, LinkedIn "LinkedIn co-founder Reid Hoffman has pulled off something extraordinary in his book-writing debut. He has challenged a well-worn ideaâ€¦.and replaced it with something better." Fortune, "Hoffman and Casnocha make a number of astute observations about shifts in the world of work. . . . As well as explaining network intelligence, or why your contacts' contacts may be the best source of leads about potential jobs . . . the book also gives numerous tips--including ones gleaned from the world of online dating--about how best to broker effective relationships." -- The Economist "If you are starting a career, it is an excellent book for thinking through the practical issues you will face in branding yourself in what is becoming a more volatile and very different labor market." --Tyler Cowen, Marginal Revolution "Hoffman has pulled off something extraordinary in his book-writing debut. He has challenged a well-worn idea . . . and replaced it with something better." -- Fortune "Being an entrepreneur isn't really about starting a business. It's a way of looking at the world: seeing opportunity where others see obstacles, taking risks when others take refuge. Whatever career you're in or want to be in, The Start-up of You holds lessons for success." --Michael Bloomberg, founder, Bloomberg, L.P. and former mayor, New York City "Everyone, women and men alike, needs to think big to succeed. This is a practical book that shows you how to take control and build a career that will enable you to have real impact." --Sheryl Sandberg, author of Lean In "Forging a fulfilling career is one of the most important--and often, most difficult--challenges in building a happy life. The Start-up of You is crammed with insights and strategies to help each of us create the work life we want." --Gretchen Rubin, author of The Happiness Project " The Start-up of You describes how to take the Silicon Valley approach to building a life: Start with an idea, and work over your entire career to turn it something remarkable. In the world today, I think that the start-up approach to life is necessary. This book distills the key techniques needed to succeed." --Jack Dorsey, co-founder, Twitter and Square "This great book shows that entrepreneurship is really about taking control of your life, and you don't need a big start-up to be an entrepreneur--you need personal responsibility and intellectual exploration." --Penelope Trunk, author of Brazen Careerist "Silicon Valley revolutionizes entire industries through the way we work. It is now time to export our playbook to the rest of the world. The Start-up of You is that key playbook: It will help you revolutionize yourself and achieve your own career breakout." --Marc Andreessen, co-founder, Netscape "A profound book about self-determination and self-realization. By capturing and universalizing the wisdom of successful start-up businesses, the authors provide an exciting blueprint for building a fulfilling career. Invaluable for any person who wants to be a successful entrepreneur--not in a particular company, but in the most important enterprise of all: one's own life." --Senator Cory Booker "The Internet has fundamentally changed the architecture of business and society. This terrific book shows you how to live, learn, and thrive in a networked world." --Joi Ito, director, MIT Media Lab, "Hoffman and Casnocha make a number of astute observations about shifts in the world of work. . . . As well as explaining network intelligence, or why your contacts' contacts may be the best source of leads about potential jobs . . . the book also gives numerous tips--including ones gleaned from the world of online dating--about how best to broker effective relationships." -- The Economist "If you are starting a career, it is an excellent book for thinking through the practical issues you will face in branding yourself in what is becoming a more volatile and very different labor market." --Tyler Cowen, Marginal Revolution "Hoffman has pulled off something extraordinary in his book-writing debut. He has challenged a well-worn idea . . . and replaced it with something better." -- Fortune "Being an entrepreneur isn't really about starting a business. It's a way of looking at the world: seeing opportunity where others see obstacles, taking risks when others take refuge. Whatever career you're in or want to be in, The Startup of You holds lessons for success." --Michael Bloomberg, founder, Bloomberg, L.P., and former mayor of New York City "Everyone, women and men alike, needs to think big to succeed. This is a practical book that shows you how to take control and build a career that will enable you to have real impact." --Sheryl Sandberg, author of Lean In "Forging a fulfilling career is one of the most important--and often, most difficult--challenges in building a happy life. The Startup of You is crammed with insights and strategies to help each of us create the work life we want." --Gretchen Rubin, author of The Happiness Project " The Startup of You describes how to take the Silicon Valley approach to building a life: Start with an idea, and work over your entire career to turn it something remarkable. In the world today, I think that the startup approach to life is necessary. This book distills the key techniques needed to succeed." --Jack Dorsey, co-founder, Twitter and Square "This great book shows that entrepreneurship is really about taking control of your life, and you don't need a big startup to be an entrepreneur--you need personal responsibility and intellectual exploration." --Penelope Trunk, author of Brazen Careerist "Silicon Valley revolutionizes entire industries through the way we work. It is now time to export our playbook to the rest of the world. The Startup of You is that key playbook: It will help you revolutionize yourself and achieve your own career breakout." --Marc Andreessen, co-founder, Netscape "A profound book about self-determination and self-realization. By capturing and universalizing the wisdom of successful startup businesses, the authors provide an exciting blueprint for building a fulfilling career. Invaluable for any person who wants to be a successful entrepreneur--not in a particular company, but in the most important enterprise of all: one's own life." --Senator Cory Booker "The Internet has fundamentally changed the architecture of business and society. This terrific book shows you how to live, learn, and thrive in a networked world." --Joi Ito, director, MIT Media Lab, "Hoffman and Casnocha make a number of astute observations about shifts in the world of work. . . . As well as explaining network intelligence, or why your contacts' contacts may be the best source of leads about potential jobs . . . the book also gives numerous tips--including ones gleaned from the world of online dating--about how best to broker effective relationships." -- The Economist "If you are starting a career, it is an excellent book for thinking through the practical issues you will face in branding yourself in what is becoming a more volatile and very different labor market." --Tyler Cowen, Marginal Revolution "Hoffman has pulled off something extraordinary in his book-writing debut. He has challenged a well-worn idea . . . and replaced it with something better." -- Fortune "Being an entrepreneur isn't really about starting a business. It's a way of looking at the world: seeing opportunity where others see obstacles, taking risks when others take refuge. Whatever career you're in or want to be in, The Startup of You holds lessons for success." --Michael Bloomberg, founder, Bloomberg, L.P., and former mayor of New York City "Everyone, women and men alike, needs to think big to succeed. This is a practical book that shows you how to take control and build a career that will enable you to have real impact." --Sheryl Sandberg, author of Lean In "Forging a fulfilling career is one of the most important--and often, most difficult--challenges in building a happy life. The Startup of You is crammed with insights and strategies to help each of us create the work life we want." --Gretchen Rubin, author of The Happiness Project " The Startup of You describes how to take the Silicon Valley approach to building a life: Start with an idea, and work over your entire career to turn it into something remarkable. In the world today, I think that the startup approach to life is necessary. This book distills the key techniques needed to succeed." --Jack Dorsey, co-founder, Twitter and Square "This great book shows that entrepreneurship is really about taking control of your life, and you don't need a big startup to be an entrepreneur--you need personal responsibility and intellectual exploration." --Penelope Trunk, author of Brazen Careerist "Silicon Valley revolutionizes entire industries through the way we work. It is now time to export our playbook to the rest of the world. The Startup of You is that key playbook: It will help you revolutionize yourself and achieve your own career breakout." --Marc Andreessen, co-founder, Netscape "A profound book about self-determination and self-realization. By capturing and universalizing the wisdom of successful startup businesses, the authors provide an exciting blueprint for building a fulfilling career. Invaluable for any person who wants to be a successful entrepreneur--not in a particular company, but in the most important enterprise of all: one's own life." --Senator Cory Booker "The Internet has fundamentally changed the architecture of business and society. This terrific book shows you how to live, learn, and thrive in a networked world." --Joi Ito, director, MIT Media Lab, "Being an entrepreneur isn''t really about starting a business. It''s a way of looking at the world: seeing opportunity where others see obstacles, taking risks when others take refuge. Whatever career you''re in or want to be in The Start-Up of You holds lessons for success." -Michael Bloomberg, founder of Bloomberg, L.P. and Mayor, New York City "Everyone, women and men alike, needs to think big to succeed. This is a practical book that shows you how to take control and build a career that will enable you to have real impact." -Sheryl Sandberg, Chief Operating Officer, Facebook "Forging a fulfilling career is one of the most important--and often, most difficult--challenges in building a happy life. The Start-Up of You is crammed with insights and strategies to help each of us create the work life we want." -Gretchen Rubin, author of the #1 bestseller, The Happiness Project "The Startup of You" describes how to take the Silicon Valley approach to building a life: start with an idea, and work over your entire career to turn it something remarkable. In the world today, I think that the startup approach to life is necessary. This book distills the key techniques needed to succeed." -Jack Dorsey, co-founder of Twitter, co-founder of Square "This great book shows that entrepreneurship is really about taking control of your life, and you don''t need a big startup to be an entrepreneur - you need personal responsibility and intellectual exploration." - Penelope Trunk, author, Brazen Careerist "Silicon Valley revolutionizes entire industries through the way we work. It is now time to export our playbook to the rest of the world. The Startup of You is that key playbook: it will help you revolutionize yourself and achieve your own career breakout." -Marc Andreessen, co-founder Netscape; director at HP, Facebook, and eBay "A profound book about self-determination and self-realization. By capturing and universalizing the wisdom of successful start-up businesses, the authors provide an exciting blueprint for building a fulfilling career. Invaluable for any person who wants to be a successful entrepreneur not in a particular company but in the most important enterprise of all: one''s own life." -Cory Booker, Mayor of Newark ""The Internet has fundamentally changed the architecture of business and society. This terrific book shows you how to live, learn, and thrive in a networked world." -Joi Ito, Director, MIT Media Lab "Hoffman and Casnocha make a number of astute observations about shifts in the world of work.... As well as explaining network intelligence, or why your contacts'' contacts may be the best source of leads about potential jobs...the book also gives numerous tips--including ones gleaned from the world of online dating--about how best to broker effective relationships . - The Economist "If you are starting a career, it is an excellent book for thinking through the practical issues you will face in branding yourself in what is becoming a more volatile and very different labor market" - Tyler Cowen, Marginal Revolution. "The same extraordinary vision and timing that enabled Reid to found LinkedIn is once again on display with his book "the start-up of YOU." His central thesis, that every individual can benefit from acting as the entrepreneur of their own life and career, has never been more important than it is in today''s increasingly globalized, competitive, and networked world." -Jeff Weiner, CEO, LinkedIn "LinkedIn co-founder Reid Hoffman has pulled off something extraordinary in his book-writing debut. He has challenged a well-worn idea....and replaced it with something better." - Fortune

Dewey Decimal

650.1

Synopsis

The groundbreaking #1 New York Times bestseller that taught a generation how to transform their careers--now in a revised and updated edition "A profound book about self-determination and self-realization."--Senator Cory Booker " The Startup of You is crammed with insights and strategies to help each of us create the work life we want."--Gretchen Rubin, author of The Happiness Project In this invaluable book, LinkedIn co-founder Reid Hoffman and venture capitalist Ben Casnocha show how to accelerate your career in today's competitive world. The key is to manage your career as if it were a startup business: a living, breathing, growing startup of you . Why? Startups--and the entrepreneurs who run them--are nimble. They invest in themselves. They build their professional networks. They take intelligent risks. They make uncertainty and volatility work to their advantage. These are the very same skills professionals need to get ahead today. This book isn't about cover letters or résumés. Instead, you will learn the best practices of the most successful startups and how to apply these entrepreneurial strategies to your career. Whether you work for a giant multinational corporation, stitch together multiple gigs in a portfolio career, or are launching your own venture, you need to know how to * adapt your career plans as pandemics rage and technologies upend industries * develop a competitive advantage so that you stand out from others at work * strengthen your professional network by building powerful alliances and maintaining a diverse mix of relationships * engineer serendipity that produces life-changing career opportunities * take proactive risks to become more resilient to industry tsunamis * tap your network for information and intelligence that help you make smarter decisions The career landscape has changed dramatically in the decade since Hoffman and Casnocha first published this guide. In an urgent update to the frameworks that have helped hundreds of thousands of people transform their careers, this new edition of The Startup of You will teach you how to achieve your boldest professional ambitions., A blueprint for thriving in your job and building a career by applying the lessons of Silicon Valley's most innovative entrepreneurs. LinkedIn cofounder and chairman Reid Hoffman and author Ben Casnocha show how to accelerate your career in today's competitive world. The key is to manage your career as if it were a start-up business a living, breathing, growing start-up of you . Why? Start-ups--and the entrepreneurs who run them--are nimble. They invest in themselves. They build their professional networks. They take intelligent risks. They make uncertainty and volatility work to their advantage. These are the very same skills professionals need to get ahead today. This book isn't about cover letters or resumes. Instead, you will learn the best practices of Silicon Valley start-ups, and how to apply these entrepreneurial strategies to your career. Whether you work for a giant multinational corporation, a small local business, or launching your own venture, you need to know how to: * Adapt your career plans as you change, the people around you change, and industries change. * Develop a competitive advantage to win the best jobs and opportunities. * Strengthen your professional network by building powerful alliances and maintaining a diverse mix of relationships. * Find the unique breakout opportunities that massively accelerate career growth. * Take proactive risks to become more resilient to industry tsunamis. * Tap your network for information and intelligence that help you make smarter decisions. A revolutionary new guide to thriving in today's fractured world of work, the strategies in this book will help you survive and thrive and achieve your boldest professional ambitions. The Start-Up of You empowers you to become the CEO of your career and take control of your future., The groundbreaking #1 New York Times bestseller that taught a generation how to transform their careers "A profound book about self-determination and self-realization."--Senator Cory Booker " The Start-up of You is crammed with insights and strategies to help each of us create the work life we want."--Gretchen Rubin, author of The Happiness Project LinkedIn co-founder Reid Hoffman and venture capitalist Ben Casnocha show how to accelerate your career in today's competitive world. The key is to manage your career as if it were a start-up business: a living, breathing, growing start-up of you . Why? Start-ups--and the entrepreneurs who run them--are nimble. They invest in themselves. They build their professional networks. They take intelligent risks. They make uncertainty and volatility work to their advantage. These are the very same skills professionals need to get ahead today. This book isn't about cover letters or résumés. Instead, you will learn the best practices of the most successful start-ups and how to apply these entrepreneurial strategies to your career. Whether you work for a giant multinational corporation, stitch together multiple gigs in a portfolio career, or are launching your own venture, you need to know how to - adapt your career plans as you change, the people around you change, and industries change - develop a competitive advantage so that you stand out from others at work - strengthen your professional network by building powerful alliances and maintaining a diverse mix of relationships - find the unique breakout opportunities that massively accelerate career growth - take proactive risks to become more resilient to industry tsunamis - tap your network for information and intelligence that help you make smarter decisions A revolutionary guide to thriving in today's fractured world of work, the strategies in this book will help you survive and thrive and achieve your boldest professional ambitions. The Start-up of You empowers you to become the CEO of your career and take control of your future.

LC Classification Number

HF5384.H63 2012

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