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Ihre Firma saugt: Es ist Zeit, sich selbst den Krieg zu erklären, von Stevens, Mark
by Stevens, Mark | PB | Acceptable
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eBay-Artikelnr.:375354683155
Artikelmerkmale
- Artikelzustand
- Akzeptabel
- Hinweise des Verkäufers
- Binding
- Paperback
- Weight
- 1 lbs
- Product Group
- Book
- IsTextBook
- No
- ISBN
- 9781935618546
- Book Title
- Your Company Sucks : It's Time to Declaré War on Yourself
- Publisher
- BenBella Books
- Item Length
- 8 in
- Publication Year
- 2011
- Format
- Trade Paperback
- Language
- English
- Illustrator
- Yes
- Item Height
- 0.6 in
- Genre
- Business & Economics
- Topic
- General, Management, Quality Control, Organizational Development
- Item Weight
- 7.1 Oz
- Item Width
- 5.2 in
- Number of Pages
- 208 Pages
Über dieses Produkt
Product Identifiers
Publisher
BenBella Books
ISBN-10
1935618547
ISBN-13
9781935618546
eBay Product ID (ePID)
92880452
Product Key Features
Book Title
Your Company Sucks : It's Time to Declaré War on Yourself
Number of Pages
208 Pages
Language
English
Publication Year
2011
Topic
General, Management, Quality Control, Organizational Development
Illustrator
Yes
Genre
Business & Economics
Format
Trade Paperback
Dimensions
Item Height
0.6 in
Item Weight
7.1 Oz
Item Length
8 in
Item Width
5.2 in
Additional Product Features
Intended Audience
Trade
LCCN
2011-012860
Dewey Edition
22
Reviews
"Should make every CEO take the time to stop, to think, to act!" --Rich Parlontieri, CEO and President, Speedemissions, Inc. "This is a book that every business owner needs to read. The challenges we face today in the world of commerce are clearly identified with brilliant clarity by Mark Stevens. Reading this is like having Mark personally guide you and your team through the process of identifying exactly where you are in the life of your company, and more importantly, what to do about it." --Dennis Curtin, Regional Owner, RE/MAX Mid-states & Dixie Region "Mark Stevens offers a vitamin boost into the blood stream of business; an elixir for newbie entrepreneurs and war-weary tycoons alike." --Ben Koether, Chairman and Founder of Kitchen Brains "Immediately useful, and wildly inspirational (no matter what size business you run). Filled with practical ideas and entertaining stories, Mark Stevens helps you identify how your company sucks and gives you an action plan for doing a U-turn." --Regis Hadiaris, Creator of the Dot Connector Blog, Director of Internet Marketing for Quicken Loans "I absolutely love this brutally honest and practical approach to life--and business. Your Company Sucks motivates me to sleep less because I am so excited about working on the many things in the book that ring true to me and need attention in my business. Bravo, Mark Stevens, on your courageous approach to being aware of the obvious and actually coming directly to the point about how to change for the better." --Joseph Essa, President, Wolfgang Puck Worldwide, Inc. "Sometimes the simplest explanation is also the best. If your company is struggling you may not have to look further than the mirror to find the cause. Mark Stevens knows that. More importantly, within these pages he tells you what to do to get back on track." --Paul B. Brown, New York Times financial columnist "It's an easy read that can make a middle seat tolerable." --Joseph Mancuso, founder of CEO Clubs, Inc., "Should make every CEO take the time to stop, to think, to act!" --Rich Parlontieri, CEO and President, Speedemissions, Inc. "This is a book that every business owner needs to read. The challenges we face today in the world of commerce are clearly identified with brilliant clarity by Mark Stevens. Reading this is like having Mark personally guide you and your team through the process of identifying exactly where you are in the life of your company, and more importantly, what to do about it." --Dennis Curtin, Regional Owner, RE/MAX Mid-states & Dixie Region "Mark Stevens offers a vitamin boost into the blood stream of busiss&siness; an elixir for newbie entrepreneurs and war-weary tycoons alike." --Ben Koether, Chairman and Founder of Kitchen Brains "Immediately useful, and wildly inspirational (no matter what size business you run). Filled with practical ideas and entertaining stories, Mark Stevens helps you identify how your company sucks and gives you an action plan for doing a U-turn." --Regis Hadiaris, Creator of the Dot Connector Blog, Director of Internet Marketing for Quicken Loans "I absolutely love this brutally honest and practical approach to life--and business. Your Company Sucks motivates me to sleep less because I am so excited about working on the many things in the book that ring true to me and need attention in my business. Bravo, Mark Stevens, on your courageous approach to being aware of the obvious and actually coming directly to the point about how to change for the better." --Joseph Essa, President, Wolfgang Puck Worldwide, Inc. "Sometimes the simplest explanation is also the best. If your company is struggling you may not have to look further than the mirror to find the cause. Mark Stevens knows that. More importantly, within these pages he tells you what to do to get back on track." --Paul B. Brown, New York Times financial columnist "It's an easy read that can make a middle seat tolerable." --Joseph Mancuso, founder of CEO Clubs, Inc., Should make every CEO take the time to stop, to think, to act!" — Rich Parlontieri, CEO and President, Speedemissions, Inc. "This is a book that every business owner needs to read. The challenges we face today in the world of commerce are clearly identified with brilliant clarity by Mark Stevens. Reading this is like having Mark personally guide you and your team through the process of identifying exactly where you are in the life of your company, and more importantly, what to do about it." — Dennis Curtin, Regional Owner, RE/MAX Mid-states & Dixie Region Mark Stevens offers a vitamin boost into the blood stream of business; an elixir for newbie entrepreneurs and war-weary tycoons alike." —Ben Koether, Chairman and Founder of Kitchen Brains "Immediately useful, and wildly inspirational (no matter what size business you run). Filled with practical ideas and entertaining stories, Mark Stevens helps you identify how your company sucks and gives you an action plan for doing a U-turn." —Regis Hadiaris, Creator of the Dot Connector Blog, Director of Internet Marketing for Quicken Loans "I absolutely love this brutally honest and practical approach to life—and business. Your Company Sucks motivates me to sleep less because I am so excited about working on the many things in the book that ring true to me and need attention in my business. Bravo, Mark Stevens, on your courageous approach to being aware of the obvious and actually coming directly to the point about how to change for the better." — Joseph Essa, President, Wolfgang Puck Worldwide, Inc., Should make every CEO take the time to stop, to think, to act!" —Rich Parlontieri, CEO and President, Speedemissions, Inc. "This is a book that every business owner needs to read. The challenges we face today in the world of commerce are clearly identified with brilliant clarity by Mark Stevens. Reading this is like having Mark personally guide you and your team through the process of identifying exactly where you are in the life of your company, and more importantly, what to do about it." —Dennis Curtin, Regional Owner, RE/MAX Mid-states & Dixie Region Mark Stevens offers a vitamin boost into the blood stream of business; an elixir for newbie entrepreneurs and war-weary tycoons alike." —Ben Koether, Chairman and Founder of Kitchen Brains "Immediately useful, and wildly inspirational (no matter what size business you run). Filled with practical ideas and entertaining stories, Mark Stevens helps you identify how your company sucks and gives you an action plan for doing a U-turn." —Regis Hadiaris, Creator of the Dot Connector Blog, Director of Internet Marketing for Quicken Loans "I absolutely love this brutally honest and practical approach to life—and business. Your Company Sucks motivates me to sleep less because I am so excited about working on the many things in the book that ring true to me and need attention in my business. Bravo, Mark Stevens, on your courageous approach to being aware of the obvious and actually coming directly to the point about how to change for the better." —Joseph Essa, President, Wolfgang Puck Worldwide, Inc. "Sometimes the simplest explanation is also the best. If your company is struggling you may not have to look further than the mirror to find the cause. Mark Stevens knows that. More importantly, within these pages he tells you what to do to get back on track." —Paul B. Brown, New York Times financial columnist It's an easy read that can make a middle seat tolerable." —Joseph Mancuso, founder of CEO Clubs, Inc.
Dewey Decimal
658.4/01
Synopsis
It's every businessperson's nightmare: his or her company is failing, dysfunctional, stuck in neutral, and/or is disappointing overall, from the finances to the customer feedback. Put bluntly--but candidly--the company sucks. That's the bad news. The good news is that it doesn't have to be that way. Every business can rebound from its lows, regain its momentum, thrill its customers, and be the source of pride and profits its owners and shareholders seek. This U-turn must begin with you, the owner or senior manager, declaring war on yourself. You must face the fact that the malaise the business suffers from is ultimately your responsibility and your doing, and even more important,that it will not be rectified unless you take the lead. Face the hard truth. Take the difficult actions. Demonstrate determination, creativity and resolve. This insightful book makes three points clear: 1. The key to long term business success is for the leader to declare war on him/herself so that the company never rests on its laurels. 2. Only four factors lead to business failure/decline/lack of growth/dysfunctionality. Identifying and addressing these plagues is the focus of the war. 3. Customer satisfaction is a curse in disguise. The overwhelming need is to thrill your customers/clients. Your Company Sucks pulls back the curtain on business performance to reveal the four reasons businesses decline. It identifies your company's red flags, and provides a powerful and innovative methodology to transition from failure to flourish. It's not too late to turn your company around--go from sucking to soaring!, It's every businessperson's nightmare: his or her company is failing, dysfunctional, stuck in neutral, and is disappointing overall, from the finances to the customer feedback. Put bluntly--but candidly--the company sucks. That's the bad news. The good news is that it doesn't have to be that way. Every business can rebound from its lows, regain its momentum, thrill its customers, and be the source of pride and profits its owners and shareholders seek. This U-turn must begin with you, the owner or senior manager, declaring war on yourself. By facing the fact that the malaise is the business suffers from ultimately is your responsibility and your doing, and even more important, will not be rectified unless you take the lead. Face the hard truth. Take the difficult actions. Demonstrate determination, creativity and resolve. Your Company Sucks pulls back the curtain on business performance. To reveal the four real-world reasons businesses decline, to identify them as red flags, and to provide a powerful and innovative methodology to transition from failure to flourish. Mark Stevens reveals that there are not thousands of reasons businesses fail. The reasons fall under four major categories: 1. rudderless leadership 2. the lust-to-lax syndrome 3. incompetence 4. conventional thinking Identifying and addressing the reasons for your company's failure is the focus of the war. This insightful book shows that the key to long-term business success is for the leader to declare war on him/herself so that the company never rests on its laurels. It also demonstrates how customer satisfaction is a curse in disguise. You don't want to satisfy your customers--you want to thrill them., It's every businessperson's nightmare- his or her company is failing, dysfunctional, stuck in neutral, and is disappointing overall, from the finances to the customer feedback. Put bluntly-but candidly-the company sucks. That's the bad news. The good news is that it doesn't have to be that way. Every business can rebound from its lows, regain its momentum, thrill its customers, and be the source of pride and profits its owners and shareholders seek. This U-turn must begin with you, the owner or senior manager, declaring war on yourself. By facing the fact that the malaise is the business suffers from ultimately is your responsibility and your doing, and even more important, will not be rectified unless you take the lead. Face the hard truth. Take the difficult actions. Demonstrate determination, creativity and resolve. Your Company Sucks pulls back the curtain on business performance. To reveal the four real-world reasons businesses decline, to identify them as red flags, and to provide a powerful and innovative methodology to transition from failure to flourish. Mark Stevens reveals that there are not thousands of reasons businesses fail. The reasons fall under four major categories- 1. rudderless leadership 2. the lust-to-lax syndrome 3. incompetence 4. conventional thinking Identifying and addressing the reasons for your company's failure is the focus of the war. This insightful book shows that the key to long-term business success is for the leader to declare war on him/herself so that the company never rests on its laurels. It also demonstrates how customer satisfaction is a curse in disguise. You don't want to satisfy your customers-you want to thrill them., It's every businessperson's nightmare: his or her company is failing, dysfunctional, stuck in neutral, and/or is disappointing overall, from the finances to the customer feedback. Put bluntly--but candidly--the company sucks. That's the bad news. The good news is that it doesn't have to be that way. Every business can rebound from its lows, regain its momentum, thrill its customers, and be the source of pride and profits its owners and shareholders seek. This U-turn must begin with you, the owner or senior manager, declaring war on yourself. You must face the fact that the malaise the business suffers from is ultimately your responsibility and your doing, and even more important, that it will not be rectified unless you take the lead. Face the hard truth. Take the difficult actions. Demonstrate determination, creativity and resolve. This insightful book makes three points clear: 1. The key to long term business success is for the leader to declare war on him/herself so that the company never rests on its laurels. 2. Only four factors lead to business failure/decline/lack of growth/dysfunctionality. Identifying and addressing these plagues is the focus of the war. 3. Customer satisfaction is a curse in disguise. The overwhelming need is to thrill your customers/clients. Your Company Sucks pulls back the curtain on business performance to reveal the four reasons businesses decline. It identifies your company's red flags, and provides a powerful and innovative methodology to transition from failure to flourish. It's not too late to turn your company around--go from sucking to soaring, Does your company go above and beyond to give companies a thrilling experience? Are you loved by your customers? Are your employees empowered to do whatever it takes to delight your customers? If not, then you face the risk that your customers will feel that your company is just ho hum—or, as we bluntly put it—your company sucks. But there's an alternative. Apple, W Hotels, Manolo Blahnik, Tiffany, Walmart, The Economist and Cheesecake Factory. What do these companies have in common? They have all made the transition from being liked to loved and then have made the quantum leap to leaving their customers and clients thrilled. It starts with managing your business beyond the traditional, the ordinary and the acceptable—the good, kind and delightful—to an extreme state in which a company's customers are wildly devoted to the business. Customers will brag about it as if it is their own and have a level of allegiance that turns their relationships with the company into annuities. Surprisingly, very few companies really think about the customer. But the real question is, how did they do it? Author Mark Stevens walks readers through the process step by step. Starting with why companies rarely thrill" their customers, why the element of surprise is necessary, learning what isn't taught in business school, and how to infuse your business with the thrill" factor. Mark Stevens is a bestselling author, CEO of MSCO, a results-driven management and marketing firm, and a popular media commentator on a host of business matters including marketing, branding, management and sales. He has lent his insight to Carl Icahn on Fox Business Network, Associated Press, CNN International and Bloomberg TV to CNBC, MSNBC, NPR and Bloomberg Radio. Stevens also has a wildly successful blog, Unconventional Thinking, ranked among the Top 6 Marketing Blogs in the World," by www.blogged.com.
LC Classification Number
HD31.S69257 2011
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