Beginning PHP and MySQL E-Commerce: From Novice to Professional

by Darie, Cristian; Balanescu, Emilian | PB | VeryGood
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Hinweise des Verkäufers
“May have limited writing in cover pages. Pages are unmarked. ~ ThriftBooks: Read More, Spend ...
Binding
Paperback
Book Title
Beginning PHP and MySQL E-Commerce
Weight
2 lbs
Product Group
Book
IsTextBook
Yes
ISBN
9781590598641
Kategorie

Über dieses Produkt

Product Identifiers

Publisher
Apress L. P.
ISBN-10
1590598644
ISBN-13
9781590598641
eBay Product ID (ePID)
59081550

Product Key Features

Number of Pages
Xxviii, 707 Pages
Publication Name
Beginning Php and Mysql E-Commerce
Language
English
Subject
Software Development & Engineering / General, Programming Languages / Php, Web / Web Programming, Programming Languages / Sql, E-Commerce / General (See Also Computers / Electronic Commerce)
Publication Year
2008
Type
Textbook
Subject Area
Computers, Business & Economics
Author
Cristian Darie, Emilian Balanescu
Series
Beginning Ser.: from Novice to Professional Ser.
Format
Perfect

Dimensions

Item Height
1.5 in
Item Weight
44.9 Oz
Item Length
9.2 in
Item Width
7 in

Additional Product Features

Edition Number
2
Intended Audience
Scholarly & Professional
Number of Volumes
1 vol.
Illustrated
Yes
Edition Description
Revised edition,New Edition
Table Of Content
Phase I of Development.- Starting an E-Commerce Site.- Laying Out the Foundations.- Starting the TShirtShop Project.- Creating the Product Catalog: Part 1.- Creating the Product Catalog: Part 2.- Product Attributes.- Search Engine Optimization.- Searching the Catalog.- Receiving Payments Using PayPal.- Catalog Administration: Departments and Categories.- Catalog Administration: Products and Attributes.- Phase II of Development.- Creating Your Own Shopping Cart.- Implementing AJAX Features.- Accepting Customer Orders.- Product Recommendations.- Phase III of Development.- Managing Customer Details.- Storing Customer Orders.- Implementing the Order Pipeline: Part 1.- Implementing the Order Pipeline: Part 2.- Processing Credit Card Transactions.- Product Reviews.- Using Amazon.com Web Services.
Synopsis
Beginning PHP and MySQL E-Commerce: From Novice to Professional, Second Edition covers every step of the design and building process involved in creating powerful, extendable e-commerce web sites. Based around a real-world example involving a web site selling t-shirts, you'll learn how to create and manage a product catalog, build and integrate a shopping cart, and process customer accounts and PayPal/credit card transactions. With the e-commerce framework in place, authors Emilian Balanescu and Cristian Darie show you how to integrate advanced features sure to set your web site apart from the competition. You'll learn how to expand your catalog using Amazon Web Services, optimize the web site for the search engines, and take advantage of Ajax to build an even more user-friendly shopping cart. Other highlights: The authors show you how to build a complex, extendable e-commerce web site using sound development practices This second edition has been updated to take advantage of a more flexible templating system, and new chapters cover Ajax integration and search engine optimization The text goes beyond basic product and customer management, showing you how to integrate product reviews, process payments using both credit cards and PayPal, and expand your web site catalog using third-party services such as Amazons affiliate program, Beginning PHP and MySQL E-Commerce: From Novice to Professional, Second Edition covers every step of the design and building process involved in creating powerful, extendable e-commerce web sites. Based around a real-world example involving a web site selling t-shirts, you'll learn how to create and manage a product catalog, build and integrate a ......, Beginning PHP and MySQL E-Commerce: From Novice to Professional, Second Edition is an update to the popular book showing readers how to create e-commerce websites using two of the world's most popular technologies: the PHP scripting language and MySQL database. In addition to guiding readers through the creation of a complete, working website using sound enterprise development techniques, the authors take care to provide readers with a variety of alternative implementation solutions: for instance readers are shown how to accept payments from both PayPal and credit cards. The book has also been updated to reflect the latest development trends, showing readers how to upgrade their shopping cart using Ajax, integrate with Amazon's Web services, and encourage customer feedback through cutting-edge interactive features., "Beginning PHP and MySQL E-Commerce: From Novice to Professional, Second Edition" covers every step of the design and building process involved in creating powerful, extendable e-commerce web sites. Based around a real-world example involving a web site selling t-shirts, you'll learn how to create and manage a product catalog, build and integrate a shopping cart, and process customer accounts and PayPal/credit card transactions. With the e-commerce framework in place, authors Emilian Balanescu and Cristian Darie show you how to integrate advanced features sure to set your web site apart from the competition. You'll learn how to expand your catalog using Amazon Web Services, optimize the web site for the search engines, and take advantage of Ajax to build an even more user-friendly shopping cart. Other highlights: The authors show you how to build a complex, extendable e-commerce web site using sound development practices. This second edition has been updated to take advantage of a more flexible templating system, and new chapters cover Ajax integration and search engine optimization. The text goes beyond basic product and customer management, showing you how to integrate product reviews, process payments using both credit cards and PayPal, and expand your web site catalog using third-party services such as Amazon's affiliate program. What you'll learn Build an extensible e-commerce web site using sound development techniques. Increase sales through proven techniques such as cross-selling, upselling, and enhancing customer service offerings. Expand your product and service offerings by integrating with reseller programs such as Amazon Affiliates via XML webservices. Take advantage of search engine optimization techniques to make your web site more easy to find. Who is this book for? This book was written for individuals seeking to build e-commerce web sites using the PHP language and MySQL database. About the Apress Beginning Series The Beginning series from Apress is the right choice to get the information you need to land that crucial entry-level job. These books will teach you a standard and important technology from the ground up because they are explicitly designed to take you from "novice to professional." You'll start your journey by seeing what you need to knowe-but without needless theory and filler. You'll build your skill set by learning how to put together real-world projects step by step. So whether your goal is your next career challenge or a new learning opportunity, the Beginning series from Apress will take you theree-it is your trusted guide through unfamiliar territory! Related Titles Beginning PHP and MySQL 5: From Novice to Professional, Second Edition PHP 5 Objects, Patterns, and Practice, Covering every step of the design and building process involved in creating powerful, extendable e-commerce Web sites, this resource is based around a real-world example involving a Web site selling t-shirts. It explains how to create and manage a product catalog, build and integrate a shopping cart, and process customer accounts and PayPal/credit card transactions.
LC Classification Number
QA76.625

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