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1000 Mark -- Pentagramm - Taschenbuch
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Ca.CHF 31,34
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Kostenlos USPS Media MailTM.
Standort: Pittsburgh, Pennsylvania, USA
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eBay-Artikelnr.:388441273295
Artikelmerkmale
- Artikelzustand
- Genre 1
- Books,Subjects,Arts & Photography,Graphic Design,Commercial,Brand
- Label
- Thames & Hudson
- Artist
- Pentagram
- Album
- 1,000 Marks
- ISBN
- 9780500298039
Über dieses Produkt
Product Identifiers
Publisher
Thames & Hudson
ISBN-10
0500298033
ISBN-13
9780500298039
eBay Product ID (ePID)
17066166353
Product Key Features
Book Title
1000 Marks
Number of Pages
1008 Pages
Language
English
Topic
Graphic Arts / General, Decorative Arts
Publication Year
2024
Illustrator
Yes
Genre
Design
Format
Trade Paperback
Dimensions
Item Height
3.2 in
Item Weight
49.5 Oz
Item Length
7.4 in
Item Width
5.3 in
Additional Product Features
Intended Audience
Trade
Dewey Edition
23
Reviews
Collects Pentagram's greatest hits . . . showcasing work across multiple eras of graphic design as far back as the 1960s, with work like Alan Fletcher's logo for Reuters in 1968, and it goes all the way up to the present, with recently unveiled logos like for American Girl, MIDI, Thailand's Ruam Sami Museum, and the Monterey Bay Aquarium., A stunning visual record [that] showcases Pentagram's diverse collaborations--a list that not only includes multinational companies but nonprofits, startups, government agencies and even nations.
Dewey Decimal
744.0922
Synopsis
A collection of 1,000 symbols and logotypes designed by the Pentagram partners from 1967 to the present., A collection of 1000 symbols and logotypes designed by the Pentagram partners from 1972 to the present. The biggest part of what Pentagram has done for the last fifty years has always been creating brand identities for clients from many different industries and continents. The humble mark is central to all of these well-honed identities - often acting as shorthand for the brand itself. Marks are everywhere - they enter our collective psyche, they're part of the cultural landscape and they symbolise the relationships we form with brands. The 1,000 marks featured in this book represent the diverse range of identity work created by Pentagram partners past and present. Since its inception, Pentagram has designed marks for everyone from multinational corporations to start-ups, government agencies, nonprofits and social enterprises, clubs, societies, individuals, districts and even whole countries. Regardless of your identity, an original mark that you can take ownership of is the starting point for communicating who you are and what you do. There are many approaches to creating a distinctive logo, and all of them can be seen here, from bold typographic wordmarks to pictorial symbols and more abstract solutions. Printing them in black and white helps us see them in their purest form, highlighting the contrasts and occasional similarities between them. The practice of design has changed radically since 1972, but its concerns remain the same. The deceptively simple exercise of designing a mark for a client, and the elusive quest for timelessness that it entails, are still central to the challenge that graphic designers face today., A well-honed mark is the cornerstone of any brand identity. There are many approaches to crafting a distinctive mark, and all of them are showcased here. Originally produced in a limited print run by Pentagram themselves, this edition offers more than double the content and will be an invaluable source of inspiration for all designers working on identity projects, as well as a fascinating study of the trends and evolution of over sixty years of Pentagram's logo design. The one thousand marks reproduced within these pages represent the diverse array of identity work produced by Pentagram's partners, past and present. Pentagram has designed marks for large corporations and small businesses, government agencies and nonprofit institutions, clubs and societies, and even individuals, all of whom were seeking a representative symbol to appear on letterhead, books, buildings, websites, and everywhere else imaginable.
LC Classification Number
NK1535.P39A4 2024
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