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Contemporary Strategy Analysis Text Only - Robert M Grant, 1119941881, broschiert

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Book Title
Contemporary Strategy Analysis Text Only - Robert M Grant, 111994
Artist
Grant, Robert M.
ISBN
9781119941880

Über dieses Produkt

Product Identifiers

Publisher
Wiley & Sons, Incorporated, John
ISBN-10
1119941881
ISBN-13
9781119941880
eBay Product ID (ePID)
117295229

Product Key Features

Number of Pages
480 Pages
Language
English
Publication Name
Contemporary Strategy Analysis Text only
Subject
Decision-Making & Problem Solving, Strategic Planning
Publication Year
2013
Type
Textbook
Subject Area
Business & Economics
Author
Robert M. Grant
Format
Trade Paperback

Dimensions

Item Height
0.9 in
Item Weight
33.7 Oz
Item Length
9.5 in
Item Width
7.4 in

Additional Product Features

Edition Number
8
Intended Audience
College Audience
LCCN
2015-431440
Dewey Edition
23
Illustrated
Yes
Dewey Decimal
658.4012
Synopsis
Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text., "In the strategic management textbook jungle, Contemporary Strategy Analysis stands up by its clarity and completeness. Its fluid style and vivid case examples will help students at all levels to easily grasp even the most complex issues." Olivier Furrer, Nijmegen School of Management, The Netherlands "I read a few strategy books but put them all down after I bought this one. This is a clearly written, wellcrafted book that eloquently combines theory with realworld examples in an easytounderstand and compelling way." Amazon student review of the 7th edition Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality. In this eighth edition, he includes an even greater focus on strategy implementation that reflects the needs of firms to reconcile scale economies with entrepreneurial flexibility, innovation with cost efficiency, and globalization with local responsiveness. The latest edition also incorporates some of the key strategic challenges of today including: postfinancial crisis adjustment; the continuing rise of China, India, and Brazil; and the increased emphasis on ethics and sustainability.&  Additional coverage is provided on strategy adopted by notforprofit organizations. Contemporary Strategy Analysis , Eighth Edition, is suitable for both MBA and advanced undergraduate students. The textbook has been adopted by leading business schools all across the world. Visit www.contemporarystrategyanalysis.com to access your free interactive ebook, including case and author video clips, quizzes, and glossary flashcards. Resources for instructors include an instructor's manual, case teaching notes, test bank, teaching slides, case video clips, and extra cases., "Robert M. Grant" combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text. In this new edition, he includes an even greater focus on strategy implementation that reflects the needs of firms to reconcile scale economies with entrepreneurial flexibility, innovation with cost efficiency, and globalization with local responsiveness. This edition also incorporates some of the key strategic issues of today including: post-financial crisis adjustment, the continuing rise of China, India and Brazil, and the increased emphasis on ethics and sustainability. Coverage is also provided on strategy in not-for-profit organizations. An interactive e-Book is included with every new copy of this text, including case and author clips, quizzes and glossary flashcards. Resources for instructors include an instructor's manual, case teaching notes, test bank, teaching slides, case video clips and extra cases., Robert M. Grant combines a highly accessible writing style with a concentration on the fundamentals of value creation and an emphasis on practicality in this leading strategy text. In this new edition, he includes an even greater focus on strategy implementation that reflects the needs of firms to reconcile scale economies with entrepreneurial flexibility, innovation with cost efficiency, and globalization with local responsiveness. This edition also incorporates some of the key strategic issues of today including: post-financial crisis adjustment, the continuing rise of China, India and Brazil, and the increased emphasis on ethics and sustainability. Coverage is also provided on strategy in not-for-profit organizations. The interactive e-book previously included with the 8th edition of this textbook is no longer available. The resources offered in this e-book are available by accessing the book companion site.
LC Classification Number
HD30.28.G72 2012

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