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Creating Community : An Action Plan for Parks and Recreation Pape
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- Features
- EX-LIBRARY
- Book Title
- Creating Community : An Action Plan for Parks and Recreation Pape
- ISBN
- 9780736067140
Über dieses Produkt
Product Identifiers
Publisher
Human Kinetics
ISBN-10
0736067140
ISBN-13
9780736067140
eBay Product ID (ePID)
63203197
Product Key Features
Number of Pages
192 Pages
Language
English
Publication Name
Creating Community : an Action Plan for Parks and Recreation
Subject
Special Interest / Adventure, Industries / Park & Recreation Management, Sociology of Sports, Parks & Campgrounds
Publication Year
2008
Type
Textbook
Subject Area
Travel, Sports & Recreation, Business & Economics
Format
Trade Paperback
Dimensions
Item Height
0.4 in
Item Weight
19.2 Oz
Item Length
11 in
Item Width
8.5 in
Additional Product Features
Intended Audience
College Audience
LCCN
2007-040233
Dewey Edition
22
Illustrated
Yes
Dewey Decimal
333.78/309794
Table Of Content
Part I The VIP Action Plan Chapter 1. What Is the VIP Action Plan? -Overview of the VIP Action Plan -VIP Action Plan as a Tool -Cornerstone Philosophies of the VIP Action Plan -VIP Project Objectives -Overall Benefits of the VIP Project -Who Can Use the VIP Action Plan Chapter 2. Core Values, Vision, and Mission -Articulating Our Core Values -Stating Our Vision for the Future -Identifying Our Mission -Using the Values, Vision, and Mission -Recognizing the Importance of Values, Vision, and Mission Chapter 3. Key Trends and Opportunities -Summary of VIP Trends Analysis -VIP Action Plan Trends Revisited -Implications for Park and Recreation Providers -Organizational Changes -Opportunities Chapter 4. Core Competencies -Identifying Professional Competencies -Incorporating Competencies Into Employee Training and Management -Evaluating Employees Based on the Competencies -Taking on New Roles Chapter 5. Strategies for Achieving the Vision -The Eight Strategies -Strategy Implementation Plans Chapter 6. Action Steps and Performance Measures -Form an Action Team -Develop Action Steps -Choose Performance Measures and Select Goals Part II Communications Chapter 7. Researching the Audience -Research Highlights of Partner Survey -Research Highlights of Print Media Audit -Highlights of Public Opinion Research -Highlights of the Interviews -Theme and Variations of the Public Relations Plan -Research Summary Chapter 8. Developing a Communications Plan -Following the Steps of the Plan -Putting the Communications Plan Together -Evaluating Results of the Plan Chapter 9. Working With the Press -Is Your Story Newsworthy? -Who Are Your Spokespeople? -Creating a Media Database -Writing a News or Press Release -Writing a Media Advisory -Contacting the Media -Following Up -Creating Media Kits -Setting Up a Press Conference or Media Event -Fielding Calls From Reporters -Being Interviewed -Cultivating Relationships Chapter 10. Using Other Media Outlets -Op Eds and Letters to the Editor -Editorial Board Meetings -Ethnic Media -Radio and TV Public Affairs and Talk Shows -Public Service Announcements -Paid Media -The Internet
Synopsis
Creating Community will help you position your department to increase your budget and reposition it as a key player in the community. You'll learn to implement a VIP action plan as created by the California Park & Recreation Society. You'll also learn to make a case for your programs by communicating your plan to policy makers and others., When municipal monies shrink, park and recreation departments look for new ways to develop their operations and budgets. Park and recreation professionals need to learn how to go after their market share so their departments can continue to expand and compete with other community services. That's where Creating Community: An Action Plan for Parks and Recreation comes in. You can use this text as a blueprint for achieving your vision for your park and recreation department by implementing the VIP (vision, insight, and planning) action plan as created by the California Park & Recreation Society. This text will help you -position your department to increase, rather than decrease, your budget; -implement a strategic plan with measurable outcomes; and -reposition your department as a key player in developing and supporting the community. Creating Community presents 22 core competencies that will help park and recreation professionals (and those preparing to become professionals) perform better and work more effectively in a rapidly changing society. As such, this book serves as an all-in-one resource for working professionals and as vital preparation for pre-professionals. The book shows you step by step how to implement a VIP (vision, insight, and planning) action plan, from vision to strategic planning to implementation and it provides the framework to develop a communications plan that works in all sectors and settings. It also provides 15 easy-to-use worksheets and forms to help you prepare, implement, and communicate your VIP plan to your community. This thoroughly tested VIP plan was the catalyst for a successful fiscal turnaround for park and recreation departments throughout California. Part I describes the VIP action plan and identifies the 22 core competencies for the profession. It provides 8 strategies with detailed implementation lists that will help you start using the plan right away, and it presents all of the background information and tools you will need in order to create a plan specific to your community. You'll also find practical tools, such as forms and checklists to use in planning and implementing your VIP project, real-world examples of how other agencies have put the plan to work, and tips on researching your local audience to develop appropriate programs. Part II focuses on the communication aspects of the plan, showing you how to make a case for your programs by communicating to policy makers, residents, and other decision makers in your community. It describes the 7 steps to creating a communications plan and gives examples of how effective plans work. You'll learn how to write press releases, create media kits, plan a press conference, choose a spokesperson, and give interviews. You'll also find information on using other media outlets, including op-eds and letters to the editor, radio and TV talk shows, PSAs, and the Internet. Creating Community: An Action Plan for Parks and Recreation is a road map that current and future professionals can use to shape their careers and that departments can use to flourish. It provides a tested model that adapts well to any setting and that will help you increase department funding and secure jobs now and for the future.
LC Classification Number
GV191.42.C2C74 2008
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- a***4 (323)- Bewertung vom Käufer.Letzte 6 MonateBestätigter KaufThe book was in excellent condition, as described in the listing, and was excellently packaged, arriving in unblemished condition. The shipping time was very quick. While the listing showed the book with a dust jacket, the book did not come with one. I brought this to the attention of the seller, who responded to me right away, and was satisfied with the seller's explanation. I have to say that the service was in every way outstanding.
- h***2 (1196)- Bewertung vom Käufer.Letzte 6 MonateBestätigter KaufThe book arrived swiftly packaged in a protective plastic envelope, but it was a paperback not hardcover as listed. I contacted seller and they apologized, refunded me and suggested several things to do with the book after allowing me to keep it. I have gone ahead and ordered a hardcover from the same seller. I’m a repeat customer and hope to remain so. This mixup was a first, but I’m very impressed with their prompt response and professionalism. Kudos :)50 Charles M. Russell Paintings of the Old American West from the (Nr. 277117402401)
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Better World Books West
99,1% positive Bewertungen•1.6 Mio. Artikel verkauft
Angemeldet als gewerblicher Verkäufer
Verkäuferbewertungen (466'797)
- c***m (445)- Bewertung vom Käufer.Letzte 6 MonateBestätigter KaufWOW!; I cannot believe this 1 Week to Hawaii! ; AAA+++; Excellent Service; Great Pricing; Fast Delivery-Faster Than Expected to Hawaii!; Shipped 05/22 Received 06/02 Mon to Hawaii using free shipping; USPS Ground Mail, Hardback Book in Excellent Condition--Better Than Described ; Heavier than expected, TLC Packaging; Excellent Seller Communication, Sends updates . Highly Recommended!, Thank you very much!Un-American: the Incarceration of Japanese Americans During World (Nr. 376181103084)
- a***4 (323)- Bewertung vom Käufer.Letzte 6 MonateBestätigter KaufThe book was in excellent condition, as described in the listing, and was excellently packaged, arriving in unblemished condition. The shipping time was very quick. While the listing showed the book with a dust jacket, the book did not come with one. I brought this to the attention of the seller, who responded to me right away, and was satisfied with the seller's explanation. I have to say that the service was in every way outstanding.
- h***2 (1196)- Bewertung vom Käufer.Letzte 6 MonateBestätigter KaufThe book arrived swiftly packaged in a protective plastic envelope, but it was a paperback not hardcover as listed. I contacted seller and they apologized, refunded me and suggested several things to do with the book after allowing me to keep it. I have gone ahead and ordered a hardcover from the same seller. I’m a repeat customer and hope to remain so. This mixup was a first, but I’m very impressed with their prompt response and professionalism. Kudos :)50 Charles M. Russell Paintings of the Old American West from the (Nr. 277117402401)