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Quantitative Research Methods for Communication : A Hands-On Approach by Candice Thomas-Maddox, Virginia Peck Richmond and Jason S. Wrench (2018, Trade Paperback)
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Über dieses Produkt
Product Identifiers
PublisherOxford University Press, Incorporated
ISBN-100190861061
ISBN-139780190861063
eBay Product ID (ePID)2309347157
Product Key Features
Number of Pages672 Pages
Publication NameQuantitative Research Methods for Communication : a Hands-On Approach
LanguageEnglish
SubjectCommunication Studies
Publication Year2018
TypeTextbook
AuthorCandice Thomas-Maddox, Virginia Peck Richmond, Jason S. Wrench
Subject AreaLanguage Arts & Disciplines
FormatTrade Paperback
Dimensions
Item Height0.9 in
Item Weight41.1 Oz
Item Length9.9 in
Item Width8 in
Additional Product Features
Edition Number4
Intended AudienceCollege Audience
LCCN2018-018850
Reviews"This is a rare text tightly focused on quantitative research in the communication discipline (as opposed to another social science or social science more generally). One of the most compelling features is that is includes its own communication-based original data set for students to practice working with and analyzing data."--Jo Anna Grant, California State University, San Bernadino"This book provides students of quantitative research a thorough look at the complex issues that influence the social scientific research process."--Laura Umphrey, North Arizona University, "This is a rare text tightly focused on quantitative research in the communication discipline (as opposed to another social science or social science more generally). One of the most compelling features is that is includes its own communication-based original data set for students to practice working with and analyzing data."--Jo Anna Grant, California State University, San Bernadino"This book provides students of quantitative research a thorough look at the complex issues that influence the social scientific research process."--Laura Umphrey, North Arizona University"The book is very readable and accessible. The examples and sidebars are colorful and keep things interesting."--Adam Thrasher, University of Houston, "This is a rare text tightly focused on quantitative research in the communication discipline (as opposed to another social science or social science more generally). One of the most compelling features is that is includes its own communication-based original data set for students to practice working with and analyzing data."--Jo Anna Grant, California State University, San Bernadino "This book provides students of quantitative research a thorough look at the complex issues that influence the social scientific research process."--Laura Umphrey, North Arizona University, This is a rare text tightly focused on quantitative research in the communication discipline (as opposed to another social science or social science more generally). One of the most compelling features is that is includes its own communication-based original data set for students to practice working with and analyzing data. - Jo Anna Grant, California State University, San Bernadino
Dewey Edition23
IllustratedYes
Dewey Decimal302.2/072
SynopsisReal Data. Real Studies. Real Life.Quantitative Research Methods for Communication is a comprehensive, relevant, and engaging guide to quantitative research. Now in its fourth edition, this text encourages students to take an active role in the learning process, giving them the tools they need to locate, conduct, collect, and present their research, as well as opportunities to apply these skills in research scenarios., Quantitative Research Methods for Communication: A Hands-On Approach is a comprehensive and engaging guide to quantitative research. Drawing on their extensive research and teaching experience in the field of communication, authors Jason S. Wrench, Candice Thomas-Maddox, Virginia Peck Richmond, and James C. McCroskey encourage students to take an active, hands-on role in the learning process. After giving students the tools they need to locate, conduct, collect, and present their research, the text provides them with the opportunity to immediately apply these skills in research scenarios., Quantitative Research Methods for Communication: A Hands-On Approach is a relevant and accessible guide to quantitative research. In clear, straightforward language, the authors encourage students to take an active, hands-on role in the learning process, giving them the tools they need to locate, conduct, collect and present their research. The authors use real communication studies and data sets to make communication research come alive for students. Students are not only introduced to new skills but also given the opportunity to immediately apply these skills in research scenarios. The text integrates helpful features throughout, including chapter objectives, case studies, data sheets, and key terms.
LC Classification NumberP91.3.Q36 2019
