Social Game Design : Monetization Methods and Mechanics by Brandon Cotton, Tim Fields and Gregory Marques (2011, Trade Paperback)

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Product Identifiers

PublisherCRC Press LLC
ISBN-100240817664
ISBN-139780240817668
eBay Product ID (ePID)109032494

Product Key Features

Number of Pages262 Pages
LanguageEnglish
Publication NameSocial Game Design : Monetization Methods and Mechanics
SubjectProgramming / Games, Digital
Publication Year2011
TypeTextbook
AuthorBrandon Cotton, Tim Fields, Gregory Marques
Subject AreaArt, Computers
FormatTrade Paperback

Dimensions

Item Height0.5 in
Item Weight20.8 Oz
Item Length9.3 in
Item Width7.6 in

Additional Product Features

Intended AudienceCollege Audience
LCCN2011-042097
Dewey Edition23
IllustratedYes
Dewey Decimal794.8/1536
Table Of ContentIntroduction. A Brief History of Online Game Monetization. Industry Terms. Game Type vs Monetization Strategy. What Can You Do in Design to Help a One-Time Purchase Game? Design Tactics for Advergames. Designing for Episodic Content and Paid Unlocks. Design Tactics for a Purely Subscription Game. How to Design for a Free-to-Play Game with a Subscription Option. How to Design Virtual Goods for Your Game. Currencies. Game Economy. Design Considerations for Combination Systems. Why Free-to-Play Is the Present and Future of Online Gaming. Review/Summary.
SynopsisSocial Game Design reveals what you need to know in order to create and monetize online social games. Using examples from successful game designs, you'll learn what makes these games compelling, and why people will pay to play them. This book will inspire you to apply these principles in order to meet the challenges of this new space, creating original games that both delight players and generate profit. We'll talk about different business models, how to acquire and keep players, how to sell virtual goods, and how to keep players coming back day after day.
LC Classification NumberQA76.76.C672

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